{"id":780626,"date":"2023-06-19T19:00:18","date_gmt":"2023-06-19T22:00:18","guid":{"rendered":"\/?p=780626"},"modified":"2026-09-14T10:20:17","modified_gmt":"2026-09-14T13:20:17","slug":"royal-enfield-abre-24a-loja-no-brasil","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/v2\/motos\/royal-enfield-abre-24a-loja-no-brasil\/","title":{"rendered":"Royal Enfield inaugura 24\u00aa loja no Brasil"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A <strong>Royal Enfield<\/strong> continua firme em sua expans\u00e3o no mercado brasileiro: acaba de abrir sua 24\u00aa concession\u00e1ria no pa\u00eds. A <strong>nova loja fica em Manaus<\/strong>, mesmo lugar onde as motos vendidas no pa\u00eds s\u00e3o montadas (no Polo Industrial de Manaus). Chama-se <strong>Royal Enfield Amazonas<\/strong> e faz parte do grupo Braga Moto Rey.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-780627\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19163545\/Royal-Enfield-Amazonas.jpg\" alt=\"Royal Enfield Amazonas\" class=\"wp-image-780627\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19163545\/Royal-Enfield-Amazonas.jpg 800w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19163545\/Royal-Enfield-Amazonas-768x576.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\"\/><figcaption class=\"wp-element-caption\">A nova concession\u00e1ria chama-se Royal Enfield Amazonas e fica em Manaus<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A nova concession\u00e1ria segue o padr\u00e3o visual das outras, com showroom para as motos e \u00e1reas dedicadas a acess\u00f3rios, equipamentos e vestu\u00e1rio para motociclistas, e oficina &#8211; com tr\u00eas elevadores e profissionais treinados pela marca.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Segundo Cl\u00e1udio Giusti, Diretor Geral da Royal Enfield do Brasil, ter uma concession\u00e1ria em Manaus era um desejo antigo. Al\u00e9m disso, com a inaugura\u00e7\u00e3o da linha de montagem, no final do ano passado, ter a loja na capital do Amazonas era um movimento natural.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-780645\"><img loading=\"lazy\" decoding=\"async\" width=\"1153\" height=\"865\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19164040\/Royal-Enfield-fabrica-Manaus-webp.webp\" alt=\"Royal Enfield F\u00e1brica Manaus Webp\" class=\"wp-image-780645\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19164040\/Royal-Enfield-fabrica-Manaus-webp.webp 1153w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19164040\/Royal-Enfield-fabrica-Manaus-webp-1024x768.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19164040\/Royal-Enfield-fabrica-Manaus-webp-933x700.webp 933w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/19164040\/Royal-Enfield-fabrica-Manaus-webp-768x576.webp 768w\" sizes=\"(max-width: 1153px) 100vw, 1153px\"\/><figcaption class=\"wp-element-caption\">A inaugura\u00e7\u00e3o da linha de montagem em Manaus tamb\u00e9m mostra que a fabricante veio para ficar<\/figcaption><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;Al\u00e9m de estabelecer a presen\u00e7a da marca em uma regi\u00e3o importante e atender a uma demanda dessa regi\u00e3o, esta inaugura\u00e7\u00e3o refor\u00e7a ainda mais nosso compromisso de longo prazo com o Brasil&#8221;, lembrou Giusti.<\/p>\n<\/blockquote>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a 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viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">O plano de expans\u00e3o da Royal Enfield foi anunciado primeiramente ainda em 2022 e segue um processo lento, mas s\u00f3lido. GiustI ressalta que, para crescer de forma sustent\u00e1vel, &#8220;\u00e9 fundamental ampliar a rede de concession\u00e1rias de acordo com a demanda&#8221;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A inaugura\u00e7\u00e3o da nova concession\u00e1ria tamb\u00e9m afasta, mais uma vez, os rumores de que a marca sairia do pa\u00eds em curto prazo. Isso tem sido dito repetidamente em redes sociais, mas n\u00e3o h\u00e1 absolutamente qualquer fundamento. Afinal, as vendas da Royal Enfield no mercado brasileiro crescem progressivamente, ano ap\u00f3s ano, a marca tem aumentado seu lineup por aqui progressivamente e recentemente inaugurou sua linha de montagem em Manaus.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-779539\"><img loading=\"lazy\" decoding=\"async\" width=\"1633\" height=\"1189\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/01165027\/Royal-Enfield-Scram-411-5.webp\" alt=\"Royal Enfield Scram 411 (5)\" class=\"wp-image-779539\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/01165027\/Royal-Enfield-Scram-411-5.webp 1633w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/01165027\/Royal-Enfield-Scram-411-5-1024x746.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/01165027\/Royal-Enfield-Scram-411-5-961x700.webp 961w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/01165027\/Royal-Enfield-Scram-411-5-768x559.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/06\/01165027\/Royal-Enfield-Scram-411-5-1536x1118.webp 1536w\" sizes=\"(max-width: 1633px) 100vw, 1633px\"\/><figcaption class=\"wp-element-caption\">Lan\u00e7amento mais recente da marca no pa\u00eds, a Scram 411 foi apresentada h\u00e1 dois meses<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O modelo lan\u00e7ado mais recentemente foi a <a href=\"https:\/\/www.webmotors.com.br\/wm1\/motos\/vale-a-pena-comprar-a-royal-enfield-scram-411\" target=\"_blank\" rel=\"noopener\">Scram 411<\/a>, h\u00e1 dois meses. A moto veio se juntar \u00e0s que j\u00e1 eram vendidas no pa\u00eds &#8211; Himalayan 411, Meteor 350, Classic 350, Interceptor 650 e Continental GT 650. E h\u00e1 mais duas novidades no forno para este ano &#8211; a naked <a href=\"https:\/\/www.webmotors.com.br\/wm1\/motos\/royal-enfield-hunter-350-chega-em-junho\" target=\"_blank\" rel=\"noopener\">Hunter 350<\/a> e a custom Super Meteor 650. Vale lembrar que a Royal Enfield \u00e9 a \u00fanica marca de motocicletas do mundo com produ\u00e7\u00e3o ininterrupta desde sua funda\u00e7\u00e3o, h\u00e1 120 anos.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Novo ponto de vendas fica em Manaus, onde motos s\u00e3o montadas, e refor\u00e7a plano de expans\u00e3o da marca no mercado brasileiro<\/p>\n","protected":false},"author":238,"featured_media":780627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[18],"tags":[441],"brand":[807],"class_list":["post-780626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motos","tag-motos","brand-royal-enfield"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/780626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/users\/238"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/comments?post=780626"}],"version-history":[{"count":6,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/780626\/revisions"}],"predecessor-version":[{"id":869449,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/780626\/revisions\/869449"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/media\/780627"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/media?parent=780626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/categories?post=780626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/tags?post=780626"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/brand?post=780626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}