{"id":832403,"date":"2025-09-23T15:58:27","date_gmt":"2025-09-23T18:58:27","guid":{"rendered":"\/?p=832403"},"modified":"2026-09-12T01:09:09","modified_gmt":"2026-09-12T04:09:09","slug":"webmotors-fecha-parceria-com-a-racer-brasil","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/v2\/carros\/webmotors-fecha-parceria-com-a-racer-brasil\/","title":{"rendered":"Webmotors fecha parceria com a RACER Brasil"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A <strong>Webmotors&nbsp;<\/strong>acaba de fechar uma parceria com a RACER Brasil, refer\u00eancia em transmiss\u00f5es e jornalismo especializado em esportes motorizados, para ampliar a transmiss\u00e3o em n\u00edvel nacional de seu conte\u00fado televisivo. A partir desta ter\u00e7a-feira (23\/9), as atra\u00e7\u00f5es especializadas no setor automotivo desenvolvidas especialmente pela marca para o p\u00fablico apaixonado por carros e motos tamb\u00e9m passam a ser veiculadas na programa\u00e7\u00e3o da TV conectada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O acordo contempla a cria\u00e7\u00e3o e exibi\u00e7\u00e3o do&nbsp;<strong>Webmotors Pit Stop<\/strong>, que trar\u00e1 not\u00edcias, lan\u00e7amentos, an\u00e1lises, tend\u00eancias e curiosidades do setor automotivo e motocicl\u00edsticos sempre \u00e0s&nbsp;<strong>ter\u00e7as e quintas-feiras<\/strong>, \u00e0s 12h e 20h. O conte\u00fado ser\u00e1 veiculado pela RACER Brasil por meio de seus canais no Samsung TV Plus, LG Channels, Pluto TV, Xiaomi TV+ e TCL Channel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, o&nbsp;<strong>Webmotors TV<\/strong>, tradicional programa televisivo de conte\u00fado automotivo no ar desde 2017, passa a ser veiculado tamb\u00e9m na RACER Brasil, sempre aos s\u00e1bados, \u00e0s 9h e 18h. A atra\u00e7\u00e3o, vale lembrar, j\u00e1 \u00e9 veiculada para o p\u00fablico de S\u00e3o Paulo e regi\u00f5es metropolitanas pela TV Gazeta; Campinas, Litoral Paulista, Santa Catarina, Paran\u00e1 e Minas Gerais pelo SBT; e Mato Grosso do Sul pela Band.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os programas unem&nbsp;<strong>credibilidade, alcance e relev\u00e2ncia<\/strong>, conectando marcas a um p\u00fablico apaixonado por ve\u00edculos de duas e quatro rodas. Com produ\u00e7\u00e3o de alta qualidade e linguagem acess\u00edvel, a iniciativa entrega&nbsp;<strong>informa\u00e7\u00f5es atualizadas semanalmente para milh\u00f5es de consumidores potenciais<\/strong>, integrando televis\u00e3o, plataformas digitais e redes sociais.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/Ak-XfGguaBU\/sddefault.jpg\" alt=\"Video: NOVIDADE NA SUA TV \ud83d\udcfa\u200b\u200b\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"Ak-XfGguaBU\" data-title=\"NOVIDADE NA SUA TV \ud83d\udcfa\u200b\u200b\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m de enriquecer a experi\u00eancia dos telespectadores, a parceria abre espa\u00e7o para&nbsp;<strong>oportunidades exclusivas de patroc\u00ednio e inser\u00e7\u00f5es publicit\u00e1rias<\/strong>, permitindo que marcas estejam presentes em um conte\u00fado de alto engajamento, alinhado a um p\u00fablico qualificado e de alta inten\u00e7\u00e3o de compra.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cEstamos felizes com o in\u00edcio dessa parceria porque estamos levando um conte\u00fado de qualidade, desenvolvido por um time de jornalistas refer\u00eancia no setor automotivo, para o p\u00fablico qualificado e apaixonado pelo setor automotivo da RACER Brasil\u201d, comenta&nbsp;<strong>Natalia Spigai, CMO da Webmotors<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cEsta parceria entre Webmotors e RACER Brasil \u00e9 de alta relev\u00e2ncia e import\u00e2ncia para o mercado automotivo e de comunica\u00e7\u00e3o. Unimos a credibilidade e lideran\u00e7a da Webmotors \u00e0 expertise da RACER Brasil em esportes motorizados, criando uma conex\u00e3o \u00fanica e direta entre consumidores, marcas e anunciantes. Nosso compromisso \u00e9 oferecer o que h\u00e1 de melhor em informa\u00e7\u00e3o, entretenimento e oportunidades de neg\u00f3cios no universo motorizado\u201d, afirma&nbsp;<strong>Erich Steffen, CEO da RACER Brasil \/ SEV7N Sports<\/strong>.<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/honda\/civic\/20-di-ehev-touring-e-cvt\/4-portas\/2023-2024\/79493954\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/honda-civic-2-0-di-e-hev-touring-ecvt-wmimagem14425352932.webp\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"HONDA CIVIC\">\n                            HONDA CIVIC                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 DI e:HEV TOURING e-CVT\">\n                                2.0 DI e:HEV TOURING e-CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;219.900\">\n                            R$&nbsp;219.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/honda\/civic\/20-16v-flexone-exl-4p-cvt\/4-portas\/2021\/79072228\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260908\/honda-civic-2.0-16v-flexone-exl-4p-cvt-wmimagem09573076464.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"HONDA CIVIC\">\n                            HONDA CIVIC                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2021\/2021<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 16V FLEXONE EXL 4P CVT\">\n                                2.0 16V FLEXONE EXL 4P CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;132.900\">\n                            R$&nbsp;132.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/honda\/civic?tipoveiculo=carros&#038;marca1=HONDA&#038;modelo1=CIVIC&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Conte\u00fado especializado sobre carro e motos passa a ser veiculado na programa\u00e7\u00e3o da TV conectada<\/p>\n","protected":false},"author":181,"featured_media":830603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[948],"tags":[],"brand":[791],"class_list":["post-832403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carros","brand-volkswagen"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/832403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/users\/181"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/comments?post=832403"}],"version-history":[{"count":3,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/832403\/revisions"}],"predecessor-version":[{"id":857057,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/832403\/revisions\/857057"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/media\/830603"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/media?parent=832403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/categories?post=832403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/tags?post=832403"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/brand?post=832403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}