{"id":840809,"date":"2026-02-01T16:00:37","date_gmt":"2026-02-01T19:00:37","guid":{"rendered":"\/?p=840809"},"modified":"2026-09-11T22:31:05","modified_gmt":"2026-09-12T01:31:05","slug":"geely-inaugura-concessionaria-de-referencia","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/v2\/mercado-automotivo\/geely-inaugura-concessionaria-de-referencia\/","title":{"rendered":"Geely inaugura concession\u00e1ria de refer\u00eancia"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Continua cada vez mais acirrada a concorr\u00eancia chinesa no Brasil. E a estrat\u00e9gia \u00e9 seguir as melhores pr\u00e1ticas de marketing, a exemplo da Geely, que acaba de inaugurar sua primeira concession\u00e1ria &#8220;de refer\u00eancia&#8221; (flagship) em S\u00e3o Paulo (SP). Faz parte do Grupo Itavema e al\u00e9m de um sal\u00e3o de vendas diferenciado, vai procurar atender conceitos emocionais dos interessados.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.webmotors.com.br\/carros-novos\/estoque\/geely?lkid=1001&amp;tipoveiculo=carros-novos&amp;marca1=GEELY&amp;page=1\" target=\"_blank\" rel=\"noopener\">Confira as ofertas de modelos Geely zero-quil\u00f4metro na Webmotors!<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A marca confirmou que pretende aumentar a sua rede nacional para 40 concession\u00e1rias e lan\u00e7ar o SUV h\u00edbrido plug\u00e1vel EX5 EM-i, inicialmente importado. No segundo semestre de 2026, est\u00e1 prevista a montagem deste modelo na f\u00e1brica da Renault, em S\u00e3o Jos\u00e9 dos Pinhais (PR), j\u00e1 de acordo com a regulamenta\u00e7\u00e3o do programa federal Mover, publicada no \u00faltimo dia 22.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Geely adquiriu 26,4% da filial brasileira da Renault. No exterior, Renault e Geely s\u00e3o s\u00f3cias igualit\u00e1rias da Horse (45% cada), juntamente com a petrol\u00edfera Aramco (10%), para desenvolver motores a combust\u00e3o e h\u00edbridos. Ampere \u00e9 a subsidi\u00e1ria da marca francesa exclusiva para el\u00e9tricos.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-840815\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2.webp\" alt=\"Concession\u00e1ria Geely Flagship Em S\u00e3o Paulo 2\" class=\"wp-image-840815\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2.webp 1500w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2-1024x683.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2-1050x700.webp 1050w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2-768x512.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2-118x80.webp 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/01\/30162023\/Concessionaria-Geely-flagship-em-Sao-Paulo-2-150x100.webp 150w\" sizes=\"(max-width: 1500px) 100vw, 1500px\"\/><figcaption class=\"wp-element-caption\">A Geely inaugurou uma nova concession\u00e1ria &#8220;de refer\u00eancia&#8221;. Fica em S\u00e3o Paulo<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A Geely estabeleceu a meta de produzir 6,5 milh\u00f5es de unidades por ano at\u00e9 2030, que a colocaria no quinto lugar no mercado mundial, ao somar todas as 10 marcas em que det\u00e9m propriedade: Volvo, Polestar, Lotus, Zeekr, Link &amp; Co, Proton, LEVC, Farizon, Geometry e Geely Galaxy. Agora \u00e9 o s\u00e9timo maior grupo mundial, com 4,5 milh\u00f5es de unidades vendidas no ano passado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Atualmente, h\u00e1 14 marcas chinesas atuantes no Pa\u00eds. \u00c9 o quinto maior mercado para os chineses, atr\u00e1s do M\u00e9xico, R\u00fassia, Emirados \u00c1rabes Unidos e Reino Unido, nesta ordem decrescente, segundo a ag\u00eancia de not\u00edcias brit\u00e2nica Reuters.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Veja tamb\u00e9m<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/whatsapp.com\/channel\/0029Vb2HFPbJZg4DzcbMJa0d\" target=\"_blank\" rel=\"noopener\">Acompanhe as not\u00edcias do &#8220;WM1&#8221; em nosso canal do WhatsApp<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/solutions\/webmotors-servicos\/?lkid=2473\" target=\"_blank\" rel=\"noopener\">Deixe seu carro usado como 0 km: acesse a Webmotors Servi\u00e7os<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/vender-carro?lkid=3744&amp;utm_company=webmotors&amp;utm_coupon=20offSEO&amp;utm_discount=20off\" target=\"_blank\" rel=\"noopener\">Anuncie seu ve\u00edculo na Webmotors com 20% de desconto<\/a><\/li>\n<\/ul>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/bmw\/x1\/20-16v-turbo-gasolina-sdrive20i-x-line-steptronic\/4-portas\/2023-2024\/79312891\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260911\/bmw-x1-2.0-16v-turbo-gasolina-sdrive20i-xline-steptronic-wmimagem15003577064.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"BMW X1\">\n                            BMW X1                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 16V TURBO GASOLINA SDRIVE20I X-LINE STEPTRONIC\">\n                                2.0 16V TURBO GASOLINA SDRIVE20I X-LINE STEPTRONIC                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;235.000\">\n                            R$&nbsp;235.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/bmw\/x1\/20-16v-turbo-gasolina-sdrive20i-x-line-steptronic\/4-portas\/2023-2024\/79313181\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260911\/bmw-x1-2.0-16v-turbo-gasolina-sdrive20i-xline-steptronic-wmimagem15054109416.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"BMW X1\">\n                            BMW X1                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n        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   <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;235.000\">\n                            R$&nbsp;235.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/bmw\/x1?tipoveiculo=carros&#038;marca1=BMW&#038;modelo1=X1&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Revenda de refer\u00eancia (flagship) fica em S\u00e3o Paulo (SP) e marca diz que ter\u00e1 40 autorizadas at\u00e9 o final deste ano<\/p>\n","protected":false},"author":270,"featured_media":840813,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[962],"tags":[],"brand":[],"class_list":["post-840809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mercado-automotivo"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/840809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/users\/270"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/comments?post=840809"}],"version-history":[{"count":5,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/840809\/revisions"}],"predecessor-version":[{"id":855768,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/posts\/840809\/revisions\/855768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/media\/840813"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/media?parent=840809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/categories?post=840809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/tags?post=840809"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/v2\/wp-json\/wp\/v2\/brand?post=840809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}