{"id":669544,"date":"2015-12-03T17:38:00","date_gmt":"2015-12-03T17:38:00","guid":{"rendered":"https:\/\/www.webmotors.com.br\/wm1\/lancamentos\/renegade-oferece-kits-de-customizacao-de-fabrica-1"},"modified":"2026-09-15T09:10:36","modified_gmt":"2026-09-15T12:10:36","slug":"renegade-oferece-kits-de-customizacao-de-fabrica","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/mercado-automotivo\/renegade-oferece-kits-de-customizacao-de-fabrica\/","title":{"rendered":"Renegade oferece kits de customiza\u00e7\u00e3o de f\u00e1brica"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-3 is-cropped\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124364\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022601\/940x576_08b9f03c-8285-4370-b485-2142320434b6_4.jpg\" alt=\"940x576 08b9f03c 8285 4370 B485 2142320434b6 4\" class=\"wp-image-124364\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 08b9f03c 8285 4370 B485 2142320434b6 4<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124314\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022531\/940x576_30a38fa9-b591-4d26-a846-03f7be52ad53_4.jpg\" alt=\"940x576 30a38fa9 B591 4d26 A846 03f7be52ad53 4\" class=\"wp-image-124314\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 30a38fa9 B591 4d26 A846 03f7be52ad53 4<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124310\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022537\/940x576_d949f54a-b563-4c3b-8014-371c7209ad9e_4.jpg\" alt=\"940x576 D949f54a B563 4c3b 8014 371c7209ad9e 4\" class=\"wp-image-124310\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 D949f54a B563 4c3b 8014 371c7209ad9e 4<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124289\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022526\/940x576_35fef43e-fd05-46dd-bc52-d2cd2a3e104b_3.jpg\" alt=\"940x576 35fef43e Fd05 46dd Bc52 D2cd2a3e104b 3\" class=\"wp-image-124289\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 35fef43e Fd05 46dd Bc52 D2cd2a3e104b 3<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124322\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022541\/940x576_7407c63f-2a3e-4fc5-bdf0-b538769237fb_3.jpg\" alt=\"940x576 7407c63f 2a3e 4fc5 Bdf0 B538769237fb 3\" class=\"wp-image-124322\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 7407c63f 2a3e 4fc5 Bdf0 B538769237fb 3<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124387\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022617\/940x576_66ed4a54-2804-45d6-bf7a-c83f0b5f4a9d_1.jpg\" alt=\"940x576 66ed4a54 2804 45d6 Bf7a C83f0b5f4a9d 1\" class=\"wp-image-124387\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 66ed4a54 2804 45d6 Bf7a C83f0b5f4a9d 1<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124438\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022626\/940x576_58a3a87d-933e-4abe-96fe-10285890887c_1.jpg\" alt=\"940x576 58a3a87d 933e 4abe 96fe 10285890887c 1\" class=\"wp-image-124438\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 58a3a87d 933e 4abe 96fe 10285890887c 1<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124315\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022541\/940x576_88584171-9269-4f86-8001-992643ac258d_1.jpg\" alt=\"940x576 88584171 9269 4f86 8001 992643ac258d 1\" class=\"wp-image-124315\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 88584171 9269 4f86 8001 992643ac258d 1<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"576\" data-id=\"124320\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2018\/02\/10022541\/940x576_47deebc3-788b-4973-80e1-c3468ce39922_1.jpg\" alt=\"940x576 47deebc3 788b 4973 80e1 C3468ce39922 1\" class=\"wp-image-124320\" sizes=\"(max-width: 940px) 100vw, 940px\"\/><figcaption class=\"wp-element-caption\">940&#215;576 47deebc3 788b 4973 80e1 C3468ce39922 1<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">  <br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tDivis\u00e3o de acess\u00f3rios e personaliza\u00e7\u00e3o de ve\u00edculos da <strong>FCA<\/strong>, a <strong>Mopar <\/strong>lan\u00e7ou nesta quinta-feira (3) o <strong>Custom Shop<\/strong>, um processo que consiste na customiza\u00e7\u00e3o de ve\u00edculos direto da f\u00e1brica. Ou seja, o cliente escolhe os equipamentos extras que deseja incluir em seu carro e eles s\u00e3o implementados j\u00e1 na linha de montagem em vez de fazer o procedimento na concession\u00e1ria.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tA diferen\u00e7a \u00e9 que a garantia dos acess\u00f3rios passam a ter o mesmo prazo de garantia do ve\u00edculo, a qualidade da implementa\u00e7\u00e3o \u00e9 superior em rela\u00e7\u00e3o \u00e0s lojas e a nota fiscal \u00e9 gerada diretamente pela fabricante. Outro diferencial, de acordo com a marca, \u00e9 o pre\u00e7o. Segundo o diretor da Mopar para a Am\u00e9rica Latina, Norberto Klein, os acess\u00f3rios de f\u00e1brica s\u00e3o de 8% a 30% mais baratos em rela\u00e7\u00e3o ao valor praticado nas concession\u00e1rias.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tA novidade estreia no <strong><a href=\"http:\/\/www.webmotors.com.br\/comprar\/carros\/novos-usados\/veiculos-todos-estados\/jeep\/renegade\/?tipoveiculo=carros&amp;tipoanuncio=novos%7Cusados&amp;marca1=jeep&amp;modelo1=renegade&amp;estado1=veiculos-todos-estados\">Jeep Renegade<\/a><\/strong> por meio de quatro kits. Dois deles j\u00e1 est\u00e3o dispon\u00edveis: o Kit Protection agrega protetor de c\u00e1rter, tanque de combust\u00edvel e para-barros. Ela custa R$ 1.200 para as vers\u00f5es flex e R$ 1.920 nas configura\u00e7\u00f5es com propulsor a diesel. J\u00e1 o Kit \u00c1udio Booster (R$ 4.605,15) consiste em uma central multim\u00eddia com tela de 6,2 polegadas com TV digital, GPS, CD e DVD Player, r\u00e1dio, bluetooth, entrada USB e c\u00e2mera de r\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tO pacote inclui ainda subwoofer com estrutura de alum\u00ednio para o som, que \u00e9 instalado no porta-malas do carro. Ele \u00e9 da marca Hurricane e tem 100 Watts de pot\u00eancia. O problema \u00e9 que o bagageiro do Renegade tem 260 litros e o aparelho ocupa parte deste volume. Segundo a Mopar, o local era o \u00fanico dispon\u00edvel para a implanta\u00e7\u00e3o do equipamento e que os consumidores de olho em um som potente n\u00e3o ligam para a perda de espa\u00e7o.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-159448\"><img decoding=\"async\" src=\"https:\/\/www.webmotors.com.br\/wm1\/wp-content\/uploads\/temp_images\/940x576_7407c63f-2a3e-4fc5-bdf0-b538769237fb_4.jpg\" alt=\"\" class=\"wp-image-159448\"\/><figcaption class=\"wp-element-caption\">940&#215;576 7407c63f 2a3e 4fc5 Bdf0 B538769237fb 4<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tOs outros dois kits chegam ao mercado em janeiro. O Kit Chrome traz acabamento cromado para retrovisores, ma\u00e7anetas e soleiras das portas, enquanto o Kit Landscape \u00e9 composto de estribo em a\u00e7o, barras transversais de teto e engate traseiro com ponteira remov\u00edvel. Os pre\u00e7os destes pacotes ainda n\u00e3o foram definidos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tSegundo a Mopar, a implementa\u00e7\u00e3o dos acess\u00f3rios n\u00e3o aumenta o prazo de entrega do Renegade, que est\u00e1 em seis semanas. S\u00e3o 20 funcion\u00e1rios dedicados \u00e0 customiza\u00e7\u00e3o direto da planta de Goiana (PE), mas a FCA afirma que a unidade de Betim tamb\u00e9m tem espa\u00e7o h\u00e1bil para abrigar um setor de personaliza\u00e7\u00e3o.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personaliza\u00e7\u00e3o direto da f\u00e1brica faz parte do sistema Custom Shop, da Mopar<\/p>\n","protected":false},"author":201,"featured_media":157840,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[962],"tags":[16],"brand":[754],"class_list":["post-669544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mercado-automotivo","tag-lancamentos","brand-jeep"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/669544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/201"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=669544"}],"version-history":[{"count":2,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/669544\/revisions"}],"predecessor-version":[{"id":886461,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/669544\/revisions\/886461"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/157840"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=669544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=669544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=669544"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=669544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}