{"id":672923,"date":"2015-05-04T09:22:00","date_gmt":"2015-05-04T09:22:00","guid":{"rendered":"https:\/\/www.webmotors.com.br\/wm1\/bolso\/queda-de-vendas-atinge-184-no-acumulado-do-ano"},"modified":"2026-09-15T09:45:35","modified_gmt":"2026-09-15T12:45:35","slug":"queda-de-vendas-atinge-184-no-acumulado-do-ano","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/seu-bolso\/queda-de-vendas-atinge-184-no-acumulado-do-ano\/","title":{"rendered":"Queda de vendas atinge 18,4% no acumulado do ano"},"content":{"rendered":"\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-156297\"><img decoding=\"async\" src=\"https:\/\/www.webmotors.com.br\/wm1\/wp-content\/uploads\/temp_images\/940x576_2062e802-a12b-4388-bbe9-98ca3dc0bfac_3_0.jpg\" alt=\"\" class=\"wp-image-156297\"\/><figcaption class=\"wp-element-caption\">940&#215;576 2062e802 A12b 4388 Bbe9 98ca3dc0bfac 3 0<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\tO mercado de carros e comerciais leves fechou mais um m\u00eas em queda. Com vendas nos mesmos n\u00edveis dos meses anteriores \u2013 isto \u00e9, fracas para os padr\u00f5es do setor nos \u00faltimos anos \u2013 abril ampliou o \u00edndice de queda de vendas em rela\u00e7\u00e3o ao ano passado, que passou de 17% (at\u00e9 mar\u00e7o) para 18,4% nos quatro primeiros meses do ano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\tForam comercializadas em abril 211.569 unidades, queda de 24,4% em rela\u00e7\u00e3o a abril do ano passado e de 6,4% em rela\u00e7\u00e3o a mar\u00e7o. Agora, as vendas acumuladas somam 860.273. No ano passado, neste mesmo per\u00edodo, j\u00e1 tinham sido vendidos mais de um milh\u00e3o de carros (1.054.184).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\tO \u00fanico sinalzinho de esperan\u00e7a para o setor est\u00e1 nas vendas di\u00e1rias, que cresceram 3%. Foram vendidos 10.578 carros em abril, contra 10.272 em mar\u00e7o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\tQuem v\u00ea o ranking de vendas de abril n\u00e3o tem id\u00e9ia da luta das montadoras para conquistar o seu espa\u00e7o no mercado. A classifica\u00e7\u00e3o dos maiores fabricantes \u00e9 semelhante a do m\u00eas passado e do ranking hist\u00f3rico. Fiat na lideran\u00e7a, seguida por GM, Volkswagen, Ford e Hyundai fechando a lista dos cinco primeiros colocados. Depois seguem Toyota, Renault, Honda, Nissan e Mitsubishi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\tMas para manter essa ordem muito esfor\u00e7o foi feito. Na primeira quinzena, as posi\u00e7\u00f5es eram bem diferentes: a Renault estava l\u00e1 pra baixo, em oitavo lugar. A Honda estava em sexto lugar, amea\u00e7ando a Hyundai. E a Peugeot, cambaleava para a 13\u00aa, posi\u00e7\u00e3o, atr\u00e1s at\u00e9 da Mercedes-Benz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\tPois no fechamento do m\u00eas as posi\u00e7\u00f5es se aprumaram e repetiram o status hist\u00f3rico, conforme voc\u00ea v\u00ea na tabela abaixo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\tA destacar, a menor participa\u00e7\u00e3o da l\u00edder, que fechou o m\u00eas com 37.796 carros vendidos e menos de 18% de participa\u00e7\u00e3o (em 2014 teve 21%), e a Volkswagen, que ficou com apenas 15% das vendas (contra 17,3% no ano passado).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td>\n\t\t\t\t\t<strong>CLASS.<\/strong><\/td><td>\n\t\t\t\t\t<strong>MARCA<\/strong><\/td><td>\n\t\t\t\t\t<strong>UNIDADES<\/strong><\/td><td>\n\t\t\t\t\t<strong>PART. %<\/strong><\/td><\/tr><tr><td>\n\t\t\t\t\t1\u00ba<\/td><td>\n\t\t\t\t\tFIAT<\/td><td>\n\t\t\t\t\t37.796<\/td><td>\n\t\t\t\t\t17,9<\/td><\/tr><tr><td>\n\t\t\t\t\t2\u00ba<\/td><td>\n\t\t\t\t\tGM<\/td><td>\n\t\t\t\t\t34.099<\/td><td>\n\t\t\t\t\t16,1<\/td><\/tr><tr><td>\n\t\t\t\t\t3\u00ba<\/td><td>\n\t\t\t\t\tVW<\/td><td>\n\t\t\t\t\t31.146<\/td><td>\n\t\t\t\t\t14,7<\/td><\/tr><tr><td>\n\t\t\t\t\t4\u00ba<\/td><td>\n\t\t\t\t\tFORD<\/td><td>\n\t\t\t\t\t23.239<\/td><td>\n\t\t\t\t\t11<\/td><\/tr><tr><td>\n\t\t\t\t\t5\u00ba<\/td><td>\n\t\t\t\t\tHYUNDAI<\/td><td>\n\t\t\t\t\t17.042<\/td><td>\n\t\t\t\t\t8,1<\/td><\/tr><tr><td>\n\t\t\t\t\t6\u00ba<\/td><td>\n\t\t\t\t\tTOYOTA<\/td><td>\n\t\t\t\t\t15.735<\/td><td>\n\t\t\t\t\t7,4<\/td><\/tr><tr><td>\n\t\t\t\t\t7\u00ba<\/td><td>\n\t\t\t\t\tRENAULT<\/td><td>\n\t\t\t\t\t15.707<\/td><td>\n\t\t\t\t\t7,4<\/td><\/tr><tr><td>\n\t\t\t\t\t8\u00ba<\/td><td>\n\t\t\t\t\tHONDA<\/td><td>\n\t\t\t\t\t13.678<\/td><td>\n\t\t\t\t\t6,5<\/td><\/tr><tr><td>\n\t\t\t\t\t9\u00ba<\/td><td>\n\t\t\t\t\tNISSAN<\/td><td>\n\t\t\t\t\t4.872<\/td><td>\n\t\t\t\t\t2,3<\/td><\/tr><tr><td>\n\t\t\t\t\t10\u00ba<\/td><td>\n\t\t\t\t\tMITSUBISHI<\/td><td>\n\t\t\t\t\t3.511<\/td><td>\n\t\t\t\t\t1,7<\/td><\/tr><tr><td>\n\t\t\t\t\t11\u00ba<\/td><td>\n\t\t\t\t\tCITRO\u00cbN<\/td><td>\n\t\t\t\t\t2.301<\/td><td>\n\t\t\t\t\t1,1<\/td><\/tr><tr><td>\n\t\t\t\t\t12\u00ba<\/td><td>\n\t\t\t\t\tPEUGEOT<\/td><td>\n\t\t\t\t\t1.753<\/td><td>\n\t\t\t\t\t0,8<\/td><\/tr><tr><td>\n\t\t\t\t\t13\u00ba<\/td><td>\n\t\t\t\t\tAUDI<\/td><td>\n\t\t\t\t\t1.572<\/td><td>\n\t\t\t\t\t0,7<\/td><\/tr><tr><td>\n\t\t\t\t\t14\u00ba<\/td><td>\n\t\t\t\t\tMERCEDES-BENZ<\/td><td>\n\t\t\t\t\t1.560<\/td><td>\n\t\t\t\t\t0,7<\/td><\/tr><tr><td>\n\t\t\t\t\t15\u00ba<\/td><td>\n\t\t\t\t\tKIA<\/td><td>\n\t\t\t\t\t1.283<\/td><td>\n\t\t\t\t\t0,6<\/td><\/tr><tr><td>\n\t\t\t\t\t16\u00ba<\/td><td>\n\t\t\t\t\tBMW<\/td><td>\n\t\t\t\t\t1.186<\/td><td>\n\t\t\t\t\t0,6<\/td><\/tr><tr><td>\n\t\t\t\t\t17\u00ba<\/td><td>\n\t\t\t\t\tJEEP<\/td><td>\n\t\t\t\t\t814<\/td><td>\n\t\t\t\t\t0,4<\/td><\/tr><tr><td>\n\t\t\t\t\t18\u00ba<\/td><td>\n\t\t\t\t\tLAND ROVER<\/td><td>\n\t\t\t\t\t711<\/td><td>\n\t\t\t\t\t0,3<\/td><\/tr><tr><td>\n\t\t\t\t\t19\u00ba<\/td><td>\n\t\t\t\t\tJAC<\/td><td>\n\t\t\t\t\t425<\/td><td>\n\t\t\t\t\t0,2<\/td><\/tr><tr><td>\n\t\t\t\t\t20\u00ba<\/td><td>\n\t\t\t\t\tLIFAN<\/td><td>\n\t\t\t\t\t420<\/td><td>\n\t\t\t\t\t0,2<\/td><\/tr><tr><td>\n\t\t\t\t\t21\u00ba<\/td><td>\n\t\t\t\t\tSUZUKI<\/td><td>\n\t\t\t\t\t411<\/td><td>\n\t\t\t\t\t0,2<\/td><\/tr><tr><td>\n\t\t\t\t\t22\u00ba<\/td><td>\n\t\t\t\t\tVOLVO<\/td><td>\n\t\t\t\t\t373<\/td><td>\n\t\t\t\t\t0,2<\/td><\/tr><tr><td>\n\t\t\t\t\t23\u00ba<\/td><td>\n\t\t\t\t\tCHERY<\/td><td>\n\t\t\t\t\t354<\/td><td>\n\t\t\t\t\t0,2<\/td><\/tr><tr><td>\n\t\t\t\t\t24\u00ba<\/td><td>\n\t\t\t\t\tDODGE<\/td><td>\n\t\t\t\t\t235<\/td><td>\n\t\t\t\t\t0,1<\/td><\/tr><tr><td>\n\t\t\t\t\t25\u00ba<\/td><td>\n\t\t\t\t\tIVECO<\/td><td>\n\t\t\t\t\t226<\/td><td>\n\t\t\t\t\t0,1<\/td><\/tr><tr><td>\n\t\t\t\t\t26\u00ba<\/td><td>\n\t\t\t\t\tTROLER<\/td><td>\n\t\t\t\t\t202<\/td><td>\n\t\t\t\t\t0,1<\/td><\/tr><tr><td>\n\t\t\t\t\t27\u00ba<\/td><td>\n\t\t\t\t\tMINI<\/td><td>\n\t\t\t\t\t185<\/td><td>\n\t\t\t\t\t0,1<\/td><\/tr><tr><td>\n\t\t\t\t\t28\u00ba<\/td><td>\n\t\t\t\t\tSUBARU<\/td><td>\n\t\t\t\t\t103<\/td><td>\n\t\t\t\t\t0,1<\/td><\/tr><tr><td>\n\t\t\t\t\t29\u00ba<\/td><td>\n\t\t\t\t\tCHANA<\/td><td>\n\t\t\t\t\t95<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t30\u00ba<\/td><td>\n\t\t\t\t\tGEELY<\/td><td>\n\t\t\t\t\t77<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t31\u00ba<\/td><td>\n\t\t\t\t\tPORSCHE<\/td><td>\n\t\t\t\t\t73<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t32\u00ba<\/td><td>\n\t\t\t\t\tLEXUS<\/td><td>\n\t\t\t\t\t54<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t33\u00ba<\/td><td>\n\t\t\t\t\tFOTON<\/td><td>\n\t\t\t\t\t48<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t34\u00ba<\/td><td>\n\t\t\t\t\tRELY<\/td><td>\n\t\t\t\t\t44<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t35\u00ba<\/td><td>\n\t\t\t\t\tSHINERAY<\/td><td>\n\t\t\t\t\t35<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t36\u00ba<\/td><td>\n\t\t\t\t\tJAGUAR<\/td><td>\n\t\t\t\t\t34<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t37\u00ba<\/td><td>\n\t\t\t\t\tRDK<\/td><td>\n\t\t\t\t\t20<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t38\u00ba<\/td><td>\n\t\t\t\t\tSSANGYONG<\/td><td>\n\t\t\t\t\t20<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t39\u00ba<\/td><td>\n\t\t\t\t\tHAFEI<\/td><td>\n\t\t\t\t\t19<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\t40\u00ba<\/td><td>\n\t\t\t\t\tJINBEI<\/td><td>\n\t\t\t\t\t15<\/td><td>\n\t\t\t\t\t0<\/td><\/tr><tr><td>\n\t\t\t\t\tTotal<\/td><td>\n\t\t\t\t\t&nbsp;<\/td><td>\n\t\t\t\t\t211.569<\/td><td>\n\t\t\t\t\t&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\n\t&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Abril vai mal e emplacamentos em 2015 n\u00e3o passam de 860 mil carros<\/p>\n","protected":false},"author":115,"featured_media":156297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[950],"tags":[],"brand":[742],"class_list":["post-672923","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seu-bolso","brand-fiat"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/672923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/115"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=672923"}],"version-history":[{"count":2,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/672923\/revisions"}],"predecessor-version":[{"id":886926,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/672923\/revisions\/886926"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/156297"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=672923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=672923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=672923"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=672923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}