{"id":678087,"date":"2015-05-28T10:11:00","date_gmt":"2015-05-28T10:11:00","guid":{"rendered":"https:\/\/www.webmotors.com.br\/wm1\/bolso\/toyota-e-marca-automotiva-mais-valiosa"},"modified":"2026-09-15T09:42:27","modified_gmt":"2026-09-15T12:42:27","slug":"toyota-e-marca-automotiva-mais-valiosa","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/seu-bolso\/toyota-e-marca-automotiva-mais-valiosa\/","title":{"rendered":"Toyota \u00e9 a marca automotiva mais valiosa"},"content":{"rendered":"\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-156469\"><img decoding=\"async\" src=\"https:\/\/www.webmotors.com.br\/wm1\/wp-content\/uploads\/temp_images\/940x576_9c4ad926-0439-4ef9-b3c4-17fe59c41372_2_0.jpg\" alt=\"\" class=\"wp-image-156469\"\/><figcaption class=\"wp-element-caption\">940&#215;576 9c4ad926 0439 4ef9 B3c4 17fe59c41372 2 0<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tA <strong><a href=\"http:\/\/www.webmotors.com.br\/comprar\/carros\/novos-usados\/veiculos-todos-estados\/toyota\/?tipoveiculo=carros&amp;tipoanuncio=novos%7Cusados&amp;marca1=toyota&amp;estado1=veiculos-todos-estados\">Toyota<\/a><\/strong> \u00e9 a marca automotiva mais valiosa do mundo. De acordo com o estudo BrandZ Top 100 Most Valuable Global Brands 2015, ela vale US$ 28,9 bilh\u00f5es (aproximadamente R$ 91,3 bilh\u00f5es), ficando logo \u00e0 frente de <strong>BMW<\/strong> (26,3 bilh\u00f5es), <strong>Mercedes-Benz<\/strong> (US$ 21,7 milh\u00f5es), <strong>Honda<\/strong> (US$ 13,3 bilh\u00f5es), <strong>Ford<\/strong> (US$ 13,1 bilh\u00f5es) e <strong>Nissan<\/strong> (US$ 11,4 bilh\u00f5es).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tImportante destacar que entre as 100 mais valiosas marcas, apenas estas seis aparecem na lista e a Toyota, no ranking geral, fica na 30\u00aa coloca\u00e7\u00e3o, logo atr\u00e1s da empresa de materiais esportivos Nike (28\u00aa) e da rede de fast food Starbucks (29\u00aa).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tA marca mais valiosa do mundo \u00e9 a Apple (US$ 246,9 bilh\u00f5es), seguida por Google (173,6 bilh\u00f5es), Microsoft (US$ 115,5 bilh\u00f5es), IBM (93,9 bilh\u00f5es) e VISA (US$ 91,9 bilh\u00f5es).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\tConsulte pre\u00e7os de carros novos e usados na <strong><a href=\"http:\/\/www.webmotors.com.br\/tabela-fipe-novos-usados-seminovos\">Tabela Fipe e WebMotors<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>No ranking da BrandZ Top 100 Most Valuable Global Brands 2015, marca \u00e9 s\u00f3 a 30\u00aa<\/p>\n","protected":false},"author":156,"featured_media":156469,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[950],"tags":[],"brand":[788],"class_list":["post-678087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seu-bolso","brand-toyota"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/678087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/156"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=678087"}],"version-history":[{"count":2,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/678087\/revisions"}],"predecessor-version":[{"id":886875,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/678087\/revisions\/886875"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/156469"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=678087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=678087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=678087"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=678087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}