{"id":762453,"date":"2022-08-03T19:00:23","date_gmt":"2022-08-03T22:00:23","guid":{"rendered":"https:\/\/www.webmotors.com.br\/wm1\/?p=762453"},"modified":"2026-09-14T12:31:40","modified_gmt":"2026-09-14T15:31:40","slug":"bmw-r-18-pre-venda-da-moto-comeca-dia-18-de-agosto","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/motos\/lancamentos\/bmw-r-18-pre-venda-da-moto-comeca-dia-18-de-agosto\/","title":{"rendered":"BMW R 18: pr\u00e9-venda come\u00e7a dia 18 de agosto"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.webmotors.com.br\/wm1\/noticias\/bmw-r18-chegara-em-agosto-e-custara-r-139-900\" target=\"_blank\" rel=\"noopener noreferrer\">Conforme antecipamos na semana passada<\/a><\/strong>, a <strong>BMW R 18<\/strong> chega oficialmente ao <strong>Brasil<\/strong> em agosto pelo pre\u00e7o de <strong>R$ 139.900<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A fabricante apresentou nesta ter\u00e7a-feira (2) durante evento para jornalistas e convidados o modelo que marca a entrada da <strong>BMW Motorrad<\/strong> no segmento das cruisers.<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/bmw\/r-18\/1800cc\/2023-2024\/2816070\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202608\/20260804\/bmw-r-18-wmimagem19321156689.webp\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"BMW R 18\">\n                            BMW R 18                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"Touring\">\n                                Touring                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;114.900\">\n                            R$&nbsp;114.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/bmw\/r-18\/1800cc\/2022-2023\/2759398\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2025\/202511\/20251119\/bmw-r-18-WMIMAGEM09074466128.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"BMW R 18\">\n                            BMW R 18                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2022\/2023<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"Touring\">\n                                Touring                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;90.000\">\n                            R$&nbsp;90.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/motos\/estoque\/bmw\/r-18?tipoveiculo=motos&#038;marca1=BMW&#038;modelo1=R-18&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">A novidade fica por conta da <a href=\"https:\/\/www.bmw-motorrad.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>pr\u00e9-venda da motocicleta<\/strong><\/a>, que come\u00e7a de fato no pr\u00f3ximo dia <strong>18<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.webmotors.com.br\/motos\/estoque\/bmw?tipoveiculo=motos&amp;marca1=BMW\" target=\"_blank\" rel=\"noopener noreferrer\">Confira as ofertas de motos da BMW no estoque Webmotors!<\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image wp-image-760726 size-foto_quadrada\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1708\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-scaled.jpg\" alt=\"Bmw R 18 1\" class=\"wp-image-760726\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-scaled.jpg 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-1024x683.jpg 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-1049x700.jpg 1049w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-150x100.jpg 150w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-768x512.jpg 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-118x80.jpg 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-1536x1025.jpg 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110128\/BMW-R18-1-2048x1366.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">Pr\u00e9-venda da nova cruiser alem\u00e3 come\u00e7a no pr\u00f3ximo dia 18<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Compre a BMW R 18 e ganhe brindes<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Os primeiros clientes que fizerem reservas na pr\u00e9-venda da <strong>BMW R 18<\/strong> ganhar\u00e3o itens <strong>exclusivos<\/strong>. Chamado de <strong>R 18 Welcome Package<\/strong>, o kit tem v\u00e1rios itens, como o livro heritage, bon\u00e9, cinto, tr\u00eas logos hist\u00f3ricos, luvas brancas, chave de fenda e at\u00e9 um parafuso para trocar os logos da moto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vale lembrar que a <strong>cruiser alem\u00e3<\/strong>&nbsp;ter\u00e1 uma linha completa de <strong>acess\u00f3rios<\/strong> genu\u00ednos para <strong>customiza\u00e7\u00e3o<\/strong>. Ela ser\u00e1 <strong>importada<\/strong> porque \u00e9 modelo de nicho, voltada para quem gosta de motos <strong>custom<\/strong> e busca mais exclusividade do que as <strong>Harley-Davidson<\/strong> proporcionam (na refer\u00eancia de cada um).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vale destacar que o segmento de custom, no <strong>Brasil<\/strong>, tem volumes bem pequenos: responde por apenas 0,7% do mercado total. Por isso a moto vir\u00e1 em pequenos lotes.<\/p>\n\n\n\n<figure class=\"wp-block-image wp-image-760727 size-foto_quadrada\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1708\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-scaled.jpg\" alt=\"Bmw R 18 2\" class=\"wp-image-760727\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-scaled.jpg 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-1024x683.jpg 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-1049x700.jpg 1049w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-150x100.jpg 150w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-768x512.jpg 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-118x80.jpg 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-1536x1025.jpg 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2022\/07\/04110152\/BMW-R18-2-2048x1366.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">Os primeiros clientes que realizarem reservas na pr\u00e9-venda receber\u00e3o itens exclusivos<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Inspirada na bela <strong>BMW R5<\/strong> de <strong>1936<\/strong>, a <strong>nova moto<\/strong> \u00e9 empurrada por um motor de dois cilindros contrapostos (boxer) refrigerado a ar e \u00f3leo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e3o <strong>1.802 cm\u00b3<\/strong> de capacidade c\u00fabica, <strong>91 cv<\/strong> e <strong>16,3 kgf.m<\/strong> de torque, a 3.000 rpm. O c\u00e2mbio tem seis marchas, com secund\u00e1ria por eixo <strong>card\u00e3<\/strong>. As suspens\u00f5es s\u00e3o tradicionais, com garfos telesc\u00f3picos na frente e um monochoque atr\u00e1s, escondido ao estilo &#8220;rabo duro&#8221;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Segundo a <strong>BMW<\/strong>, a R 18 chega \u00e0 velocidade m\u00e1xima de 177 km\/h.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Motocicleta chega ao Brasil custando R$ 139.900. Primeiros compradores ganhar\u00e3o itens exclusivos do R18 Welcome Package<\/p>\n","protected":false},"author":260,"featured_media":760417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[949],"tags":[16,441],"brand":[],"class_list":["post-762453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lancamentos-motos","tag-lancamentos","tag-motos"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/762453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/260"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=762453"}],"version-history":[{"count":11,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/762453\/revisions"}],"predecessor-version":[{"id":871119,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/762453\/revisions\/871119"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/760417"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=762453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=762453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=762453"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=762453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}