{"id":778831,"date":"2023-05-18T18:30:04","date_gmt":"2023-05-18T21:30:04","guid":{"rendered":"\/?p=778831"},"modified":"2026-09-14T10:32:05","modified_gmt":"2026-09-14T13:32:05","slug":"fiat-argo-o-custo-beneficio-que-deu-resultados","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/carros\/fiat-argo-o-custo-beneficio-que-deu-resultados\/","title":{"rendered":"Fiat Argo: o custo\/benef\u00edcio que deu resultados"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O Argo caminha para entrar na lista dos hatches mais importantes j\u00e1 lan\u00e7ados pela Fiat no mercado brasileiro. Apresentado em 2017, o modelo pensado para atender a um p\u00fablico mais exigente no segmento de entrada ultrapassou a marca de 400 mil unidades emplacadas desde a sua chegada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O m\u00e9rito, em partes, \u00e9 da pr\u00f3pria Fiat, que desenvolveu o modelo pensando no gosto do consumidor do Brasil. O dois volumes \u00e9 produzido na f\u00e1brica da Stellantis de Betim (MG), de onde tamb\u00e9m sai para outros pa\u00edses latino-americanos onde \u00e9 comercializado, como Argentina, Chile, Col\u00f4mbia, Peru, Uruguai e Equador.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-772203\"><img loading=\"lazy\" decoding=\"async\" width=\"1569\" height=\"929\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/01\/18145128\/Fiat-Argo-Trekking-CVT-1.jpg\" alt=\"Fiat Argo Trekking Cvt 1\" class=\"wp-image-772203\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/01\/18145128\/Fiat-Argo-Trekking-CVT-1.jpg 1569w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/01\/18145128\/Fiat-Argo-Trekking-CVT-1-1024x606.jpg 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/01\/18145128\/Fiat-Argo-Trekking-CVT-1-1182x700.jpg 1182w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/01\/18145128\/Fiat-Argo-Trekking-CVT-1-768x455.jpg 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/01\/18145128\/Fiat-Argo-Trekking-CVT-1-1536x909.jpg 1536w\" sizes=\"(max-width: 1569px) 100vw, 1569px\"\/><figcaption class=\"wp-element-caption\">A vers\u00e3o &#8220;aventureira de butique&#8221; Trekking \u00e9 uma das dispon\u00edveis na linha Argo<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Desde o in\u00edcio, o Argo apostou na receita que combinava um visual atraente com o potencial dos motores 1.0 e 1.3 Firefly. J\u00e1 usados no Uno, os propulsores rendiam ao modelo uma pot\u00eancia satisfat\u00f3ria, e por tabela um desempenho coerente.<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/fiat\/argo\/13-firefly-flex-drive-cvt\/4-portas\/2023-2024\/79484000\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/fiatargo13fireflyflexdrivecvt-WMIMAGEM10142419274.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"FIAT ARGO\">\n                            FIAT ARGO                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.3 FIREFLY FLEX DRIVE CVT\">\n                                1.3 FIREFLY FLEX DRIVE CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;69.900\">\n                            R$&nbsp;69.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/fiat\/argo\/10-firefly-flex-drive-manual\/4-portas\/2018\/79313971\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260911\/fiatargo10fireflyflexdrivemanual-WMIMAGEM15433157323.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"FIAT ARGO\">\n                            FIAT ARGO                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2018\/2018<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.0 FIREFLY FLEX DRIVE MANUAL\">\n                                1.0 FIREFLY FLEX DRIVE MANUAL                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;44.900\">\n                            R$&nbsp;44.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/fiat\/argo?tipoveiculo=carros&#038;marca1=FIAT&#038;modelo1=ARGO&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Na \u00faltima linha, o hatch, inclusive, ganhou uma nova op\u00e7\u00e3o mec\u00e2nica com a ado\u00e7\u00e3o da transmiss\u00e3o autom\u00e1tica do tipo CVT. Incorporado \u00e0s vers\u00f5es Drive e Trekking 1.3, o c\u00e2mbio tem at\u00e9 sete velocidades simuladas e um consumo de combust\u00edvel de at\u00e9 13,9 km\/l, segundo dados do Inmetro.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-742192\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-scaled.jpg\" alt=\"Fiat Argo Drive 1.0 1325\" class=\"wp-image-742192\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-scaled.jpg 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-1024x683.jpg 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-1050x700.jpg 1050w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-150x100.jpg 150w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-768x512.jpg 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-118x80.jpg 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-1536x1024.jpg 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2021\/09\/16144650\/Fiat-Argo-Drive-1.0-1325-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">O Fiat Argo Drive 1.0 \u00e9 o mais barato da linha, e come\u00e7a em R$ 78.590<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">De acordo com dados da Fenabrave, o hatch \u00e9 o quinto ve\u00edculo mais vendido do pa\u00eds em 2023, com mais de 20.500 emplacamentos no acumulado do ano at\u00e9 abril. Entre os modelos compactos, o Argo ficou em terceiro no m\u00eas de abril, com 5.475 unidades vendidas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vale destacar que atualmente o modelo \u00e9 um dos cinco carros mais baratos \u00e0 venda no pa\u00eds. Fica atr\u00e1s somente do irm\u00e3o menor, o Fiat Mobi, e de Renault Kwid e Citro\u00ebn C3. A vers\u00e3o de entrada, com motor 1.0, parte de R$ 78.590.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Confira o v\u00eddeo com o Fiat Argo 1.3 Drive CVT, o autom\u00e1tico mais barato do pa\u00eds:<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/Ab48COEkacA\/sddefault.jpg\" alt=\"Video: Fiat Argo 1.3 Drive CVT 2023 - O AUTOM\u00c1TICO MAIS BARATO DO PA\u00cdS \u00c9 UMA BOA OP\u00c7\u00c3O?\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"Ab48COEkacA\" data-title=\"Fiat Argo 1.3 Drive CVT 2023 - O AUTOM\u00c1TICO MAIS BARATO DO PA\u00cdS \u00c9 UMA BOA OP\u00c7\u00c3O?\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lan\u00e7ado em 2017, o hatch \u00e9 um dos cinco carros mais baratos do pa\u00eds e chegou \u00e0 marca das 400 mil unidades vendidas <\/p>\n","protected":false},"author":253,"featured_media":772268,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[948],"tags":[433],"brand":[742],"class_list":["post-778831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carros","tag-mercado","brand-fiat"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/778831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/253"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=778831"}],"version-history":[{"count":5,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/778831\/revisions"}],"predecessor-version":[{"id":869536,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/778831\/revisions\/869536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/772268"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=778831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=778831"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=778831"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=778831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}