{"id":790333,"date":"2023-12-07T12:40:47","date_gmt":"2023-12-07T15:40:47","guid":{"rendered":"\/?p=790333"},"modified":"2026-09-14T06:17:29","modified_gmt":"2026-09-14T09:17:29","slug":"suvs-ja-sao-preferencia-de-48-dos-compradores","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/carros\/aventura-e-off-road\/suvs-ja-sao-preferencia-de-48-dos-compradores\/","title":{"rendered":"SUVs j\u00e1 s\u00e3o prefer\u00eancia de 48% dos compradores"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Que os <strong>SUVs<\/strong> <a href=\"https:\/\/www.webmotors.com.br\/wm1\/noticias\/toyota-revela-suv-eletrico-com-porte-de-creta\" target=\"_blank\" rel=\"noopener\">tomaram conta<\/a> do <strong>mercado brasileiro de autom\u00f3veis de passeio<\/strong>, n\u00e3o h\u00e1 mais d\u00favida. A participa\u00e7\u00e3o de modelos com esse <a href=\"https:\/\/www.webmotors.com.br\/wm1\/noticias\/renault-confirma-suv-hibrido-inedito-para-o-brasil\" target=\"_blank\" rel=\"noopener\">tipo de carroceria<\/a> nas vendas cresceu de 17% em 2015 para 45% em 2022. E, ao que tudo indica, <a href=\"https:\/\/www.webmotors.com.br\/wm1\/dinheiro-e-economia\/c3-aircross-sete-concorrentes-do-novo-suv\" target=\"_blank\" rel=\"noopener\">continuar\u00e1 aumentando<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Uma pesquisa in\u00e9dita feita pela <strong>Webmotors<\/strong> apontou que 48% dos propriet\u00e1rios de autom\u00f3veis desejam trocar o ve\u00edculo que possuem &#8211; seja ele sed\u00e3, hatch ou qualquer outro tipo &#8211; por um utilit\u00e1rio esportivo (SUV). E, destes 48%, mais da metade (54%) querem um modelo zero-quil\u00f4metro e 46% almejam um usado\/seminovo.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone wp-image-785645 size-foto_quadrada\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline.webp\" alt=\"Volkswagen T-Cross Comfortline 200 TSI Autom\u00e1tico SUVs\" class=\"wp-image-785645\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline.webp 1440w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-1024x576.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-1244x700.webp 1244w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-768x432.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-730x410.webp 730w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-300x170.webp 300w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-140x78.webp 140w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/09\/18151633\/Volkswagen-T-Cross-Comfortline-150x84.webp 150w\" sizes=\"(max-width: 1440px) 100vw, 1440px\"\/><figcaption class=\"wp-element-caption\">O Volkswagen T-Cross \u00e9 um dos SUVs mais vendidos do mercado brasileiro<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">SUVs j\u00e1 s\u00e3o prefer\u00eancia de 48% dos compradores<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A pesquisa ainda apontou outros dados bem interessantes, que ajudam a entender a din\u00e2mica do mercado de autom\u00f3veis e permitem melhor planejamento por parte de compradores e vendedores. Por exemplo, para 46% dos entrevistados um ano \u00e9 o melhor intervalo de tempo para trocar de carro. J\u00e1 as principais motiva\u00e7\u00f5es para a compra de um autom\u00f3vel s\u00e3o necessidade (38%), comodidade (19%) e realiza\u00e7\u00e3o de um sonho (15%).<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/jeep\/renegade\/18-16v-flex-sport-4p-automatico\/4-portas\/2019\/80134863\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260923\/jeep-renegade-1.8-16v-flex-sport-4p-automatico-wmimagem20040136754.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"JEEP RENEGADE\">\n                            JEEP RENEGADE                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2019\/2019<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.8 16V FLEX SPORT 4P AUTOM\u00c1TICO\">\n                                1.8 16V FLEX SPORT 4P AUTOM\u00c1TICO                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;71.900\">\n                            R$&nbsp;71.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/jeep\/renegade\/20-16v-turbo-diesel-moab-4p-4x4-automatico\/4-portas\/2020-2021\/79591081\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260916\/jeeprenegade2016vturbodieselmoab4p4x4automatico-WMIMAGEM11563617820.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"JEEP RENEGADE\">\n                            JEEP RENEGADE                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2020\/2021<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 16V TURBO DIESEL MOAB 4P 4X4 AUTOM\u00c1TICO\">\n                                2.0 16V TURBO DIESEL MOAB 4P 4X4 AUTOM\u00c1TICO                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;91.000\">\n                            R$&nbsp;91.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/jeep\/renegade?tipoveiculo=carros&#038;marca1=JEEP&#038;modelo1=RENEGADE&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Por fim, os atributos que mais chamam a aten\u00e7\u00e3o no momento de adquirir um autom\u00f3vel s\u00e3o o pre\u00e7o acess\u00edvel, o conforto e o baixo consumo de combust\u00edvel. Mas entre os que compraram um carro zero-quil\u00f4metro recentemente botaram o conforto em primeiro lugar, seguido por pre\u00e7o e tecnologias.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>V\u00cdDEO RELACIONADO:<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/Drm9cSbVpGw\/sddefault.jpg\" alt=\"Video: HONDA ZR-V | Avalia\u00e7\u00e3o completa do NOVO SUV \ud83d\ude80 Confira o PRE\u00c7O, DESEMPENHO E EQUIPAMENTOS\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"Drm9cSbVpGw\" data-title=\"HONDA ZR-V | Avalia\u00e7\u00e3o completa do NOVO SUV \ud83d\ude80 Confira o PRE\u00c7O, DESEMPENHO E EQUIPAMENTOS\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pesquisa da Webmotors indica que esse \u00e9 o percentual de pessoas que pretendem trocar o carro por um utilit\u00e1rio esportivo<\/p>\n","protected":false},"author":238,"featured_media":776916,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[964],"tags":[456,590,592,591],"brand":[],"class_list":["post-790333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aventura-e-off-road","tag-suv","tag-suv-compacto","tag-suv-grande","tag-suv-medio"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/790333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/238"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=790333"}],"version-history":[{"count":6,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/790333\/revisions"}],"predecessor-version":[{"id":868928,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/790333\/revisions\/868928"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/776916"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=790333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=790333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=790333"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=790333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}