{"id":797408,"date":"2024-04-09T20:40:18","date_gmt":"2024-04-09T23:40:18","guid":{"rendered":"\/?p=797408"},"modified":"2026-09-13T12:23:48","modified_gmt":"2026-09-13T15:23:48","slug":"honda-zr-v-patina-em-vendas-no-inicio-de-2024","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/mercado-automotivo\/honda-zr-v-patina-em-vendas-no-inicio-de-2024\/","title":{"rendered":"Honda ZR-V patina em vendas no in\u00edcio de 2024"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O <strong><a href=\"https:\/\/www.webmotors.com.br\/honda\/zr-v\/2024\" target=\"_blank\" rel=\"noopener\">Honda ZR-V<\/a><\/strong> nunca teve a pretens\u00e3o de ser o mais vendido em sua categoria. Afinal, brigar com <a href=\"https:\/\/www.webmotors.com.br\/jeep\/compass\/2024\" target=\"_blank\" rel=\"noopener\">Jeep Compass<\/a> est\u00e1 entre as miss\u00f5es mais dif\u00edceis para um <strong>SUV<\/strong> m\u00e9dio no Brasil. No entanto, o modelo da marca japonesa ainda n\u00e3o conseguiu atingir a meta de 1.000 unidades por m\u00eas, como foi projetado em seu lan\u00e7amento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De acordo com dados da Federa\u00e7\u00e3o Nacional da Distribui\u00e7\u00e3o de Ve\u00edculos Automotores (Fenabrave), o <strong>ZR-V<\/strong> teve somente 1.405 unidades emplacadas nos tr\u00eas primeiros meses do ano. O Jeep Compass, por sua vez, acumulou 11.636 unidades comercializadas, e o <a href=\"https:\/\/www.webmotors.com.br\/toyota\/corolla-cross\/2024\" target=\"_blank\" rel=\"noopener\">Toyota Corolla Cross<\/a> anotou 9.287, no mesmo per\u00edodo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com base nos emplacamentos de janeiro, fevereiro e mar\u00e7o, a tend\u00eancia \u00e9 que o <strong>ZR-V<\/strong> chegue, sim, pr\u00f3ximo das 1.000 unidades mensais ainda em 2024. No primeiro m\u00eas do ano, o SUV teve 396 emplacamentos. No segundo, 390. E agora no terceiro, um salto bem grande (proporcionalmente, claro), com 619 unidades vendidas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-foto_quadrada wp-image-788125\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1688\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-scaled.webp\" alt=\"Zr V 2024 Movimento (15)\" class=\"wp-image-788125\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-scaled.webp 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-1024x675.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-1062x700.webp 1062w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-768x506.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-1536x1013.webp 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-2048x1351.webp 2048w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063411\/ZR-V-2024-Movimento-15-150x99.webp 150w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">O Honda ZR-V chegou com a miss\u00e3o de emplacar 1.000 unidades por m\u00eas<\/figcaption><\/figure>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/honda\/zr-v\/20-i-vtec-gasolina-touring-cvt\/4-portas\/2024-2025\/79303957\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260911\/honda-zrv-2.0-ivtec-gasolina-touring-cvt-wmimagem12112897128.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"HONDA ZR-V\">\n                            HONDA ZR-V                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2024\/2025<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 i-VTEC GASOLINA TOURING CVT\">\n                                2.0 i-VTEC GASOLINA TOURING CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;145.990\">\n                            R$&nbsp;145.990                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/honda\/zr-v\/20-i-vtec-gasolina-touring-cvt\/4-portas\/2023-2024\/77257765\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260922\/honda-zrv-2.0-ivtec-gasolina-touring-cvt-wmimagem10290484566.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"HONDA ZR-V\">\n                            HONDA ZR-V                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 i-VTEC GASOLINA TOURING CVT\">\n                                2.0 i-VTEC GASOLINA TOURING CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;148.990\">\n                            R$&nbsp;148.990                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/honda\/zr-v?tipoveiculo=carros&#038;marca1=HONDA&#038;modelo1=ZR-V&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Quanto custa o Honda ZR-V?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O <strong>Honda ZR-V<\/strong> \u00e9 vendido em vers\u00e3o \u00fanica, Touring, e custa <strong>R$ 214.500<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/honda\/zr-v?tipoveiculo=carros&amp;marca1=HONDA&amp;modelo1=ZR-V&amp;anunciante=Loja%7CConcession%C3%A1ria\" target=\"_blank\" rel=\"noopener\">Veja ofertas de Honda ZR-V na Webmotors<\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-foto_quadrada wp-image-788121\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-scaled.webp\" alt=\"Zr V 2024 Movimento (11)\" class=\"wp-image-788121\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-scaled.webp 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-1024x683.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-1050x700.webp 1050w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-768x512.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-118x80.webp 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-1536x1024.webp 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-2048x1365.webp 2048w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2023\/10\/30063218\/ZR-V-2024-Movimento-11-150x100.webp 150w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">O Honda ZR-V tem no espa\u00e7o interno a sua melhor arma contra os principais rivais<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Quais s\u00e3o os rivais diretos do Honda ZR-V?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O <strong>ZR-V<\/strong> \u00e9 um SUV m\u00e9dio e concorre diretamente com Jeep Compass, Toyota Corolla Cross, Volkswagen Taos e Caoa Chery Tiggo 7. Todos, no acumulado do ano, emplacaram mais que o <strong>Honda<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, o <strong>Honda<\/strong> acaba enfrentando tamb\u00e9m rivais de segmentos inferiores. O primeiro deles, ali\u00e1s, \u00e9 o companheiro de concession\u00e1ria <strong>HR-V<\/strong>, que na vers\u00e3o topo de linha, tamb\u00e9m chamada de Touring, custa R$ 199.800. Configura\u00e7\u00f5es topo de linha de <strong>Volkswagen T-Cross<\/strong> e <strong>Hyundai Creta<\/strong> tamb\u00e9m podem beliscar algumas vendas do ZR-V.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">V\u00eddeo relacionado<\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/Drm9cSbVpGw\/sddefault.jpg\" alt=\"Video: HONDA ZR-V | Avalia\u00e7\u00e3o completa do NOVO SUV \ud83d\ude80 Confira o PRE\u00c7O, DESEMPENHO E EQUIPAMENTOS\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"Drm9cSbVpGw\" data-title=\"HONDA ZR-V | Avalia\u00e7\u00e3o completa do NOVO SUV \ud83d\ude80 Confira o PRE\u00c7O, DESEMPENHO E EQUIPAMENTOS\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SUV rival de Jeep Compass e Toyota Corolla Cross vendeu menos de 1.500 unidades nos tr\u00eas primeiros meses do ano<\/p>\n","protected":false},"author":181,"featured_media":788170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[962],"tags":[],"brand":[749],"class_list":["post-797408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mercado-automotivo","brand-honda"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/797408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/181"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=797408"}],"version-history":[{"count":4,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/797408\/revisions"}],"predecessor-version":[{"id":865734,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/797408\/revisions\/865734"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/788170"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=797408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=797408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=797408"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=797408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}