{"id":815257,"date":"2025-01-11T12:45:19","date_gmt":"2025-01-11T15:45:19","guid":{"rendered":"\/?p=815257"},"modified":"2026-09-12T14:20:25","modified_gmt":"2026-09-12T17:20:25","slug":"suv-volkswagen-campeao-vendas-comeca-2025-atras-inimigos","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/mercado-automotivo\/suv-volkswagen-campeao-vendas-comeca-2025-atras-inimigos\/","title":{"rendered":"Volkswagen T-Cross come\u00e7a 2025 atr\u00e1s dos rivais"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>O Volkswagen T-Cross come\u00e7a 2025 longe da soberania imposta nos dois \u00faltimos anos, quando foi o SUV mais vendido do Brasil sem grandes dificuldades<\/strong>. De acordo com dados preliminares da Federa\u00e7\u00e3o Nacional da Distribui\u00e7\u00e3o de Ve\u00edculos Automotores (Fenabrave), nos dez primeiros dias do ano o modelo da marca alem\u00e3 acumula 1.249 emplacamentos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este n\u00famero garante ao T-Cross apenas a terceira coloca\u00e7\u00e3o entre os SUVs mais comercializados at\u00e9 o momento, ficando atr\u00e1s dos principais rivais do dois \u00faltimos anos: Tracker e Creta. O Chevrolet \u00e9 o l\u00edder com 1.771 unidades vendidas, e o Hyundai o segundo, com 1.285.<\/p>\n\n\n\n<figure class=\"wp-block-image size-foto_quadrada wp-image-799535\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1538\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-scaled.webp\" alt=\"Volkswagen T Cross Highline 2025 (7)\" class=\"wp-image-799535\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-scaled.webp 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-1024x615.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-1165x700.webp 1165w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-768x461.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-1536x923.webp 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-2048x1230.webp 2048w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/05\/16092443\/Volkswagen-T-Cross-Highline-2025-7-150x90.webp 150w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">Volkswagen T-Cross passou por atualiza\u00e7\u00e3o em 2024 e ganhou mais f\u00f4lego nas vendas<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Nos dois \u00faltimos anos, o T-Cross foi o SUV mais vendido com Tracker em segundo e Creta em terceiro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/volkswagen\/t-cross?tipoveiculo=carros&amp;marca1=VOLKSWAGEN&amp;anunciante=Loja%7CConcession%C3%A1ria&amp;estadocidade=estoque&amp;modelo1=T-CROSS&amp;idcmpint=t1:c17:m07:webmotors:modelo::volkswagen%20t-cross&amp;autocomplete=t-cross&amp;autocompleteTerm=VOLKSWAGEN%20T-CROSS\" target=\"_blank\" rel=\"noopener\">Ofertas de Volkswagen T-Cross na Webmotors<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Importante destacar que o ano est\u00e1 somente come\u00e7ando e afirmar qual SUV ser\u00e1 o mais vendido em 2025 \u00e9 um exerc\u00edcio de futurologia muito arriscado. No entanto, o cen\u00e1rio dos dez primeiros dias pode indicar que este ano o trio voltar\u00e1 a brigar pelo posto de mais emplacado entre os utilit\u00e1rios esportivos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.webmotors.com.br\/vender-carro?lkid=3744&amp;utm_company=webmotors&amp;utm_coupon=20offSEO&amp;utm_discount=20off\" target=\"_blank\" rel=\"noopener\"><strong>DESCONTO DE 20%<\/strong><\/a><strong>&nbsp;para anunciar HOJE seu carro usado na Webmotors<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">10 SUVs mais vendidos do Brasil at\u00e9 10 de janeiro de 2025<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Modelo<\/th><th>Emplacamentos<\/th><\/tr><\/thead><tbody><tr><td>1. Chevrolet Tracker<\/td><td>1.771<\/td><\/tr><tr><td>2. Hyundai Creta<\/td><td>1.285<\/td><\/tr><tr><td>3. Volkswagen T-Cross<\/td><td>1.249<\/td><\/tr><tr><td>4. Honda HR-V<\/td><td>1.131<\/td><\/tr><tr><td>5. Nissan Kicks<\/td><td>1.082<\/td><\/tr><tr><td>6. Fiat Fastback<\/td><td>1.066<\/td><\/tr><tr><td>7. BYD Song<\/td><td>986<\/td><\/tr><tr><td>8. Fiat Pulse<\/td><td>985<\/td><\/tr><tr><td>9. Jeep Compass<\/td><td>954<\/td><\/tr><tr><td>10. Jeep Renegade<\/td><td>876<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">T-Cross, Tracker e Creta: quem poder\u00e1 desafiar o trio?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O t\u00edtulo de SUV mais vendido do Brasil em 2025 tem como principais candidatos Volkswagen T-Cross, Chevrolet Tracker e Hyundai Creta. No entanto, olhando para os modelos que dever\u00e3o chegar no decorrer do ano, um modelo poder\u00e1 incomodar o trio. Estamos falando do Nissan Kicks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Em 2024, o utilit\u00e1rio esportivo fabricado em Resende, no Rio de Janeiro, foi o quarto colocado entre os mais vendidos com 60.455 emplacamentos, ficando atr\u00e1s do T-Cross (83.990 unidades comercializadas), Tracker (69.431) e Creta (69.116). E para chegar a este bom n\u00famero, ficando \u00e0 frente de nomes fortes como Volkswagen Nivus, Jeep Renegade, Honda HR-V e Jeep Compass, a Nissan adotou a mesma estrat\u00e9gia da Volks com o T-Cross: foco nas vendas diretas.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/3PIflZ81qvs\/sddefault.jpg\" alt=\"Video: Nissan Kicks XPlay 2023 - EQUIPAMENTOS, ESPA\u00c7O, PRE\u00c7O - Ele \u00e9 melhor que Volkswagen T-Cross 200 TSI?\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"3PIflZ81qvs\" data-title=\"Nissan Kicks XPlay 2023 - EQUIPAMENTOS, ESPA\u00c7O, PRE\u00c7O - Ele \u00e9 melhor que Volkswagen T-Cross 200 TSI?\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Para este ano, no entanto, o Kicks poder\u00e1 ser mais forte pela j\u00e1 confirmada chegada da sua nova gera\u00e7\u00e3o, ainda no primeiro semestre deste ano. O pulo do gato da marca japonesa para ampliar o volume do seu SUV \u00e9 a manuten\u00e7\u00e3o da atual gera\u00e7\u00e3o em produ\u00e7\u00e3o. Ou seja, o Brasil conviver\u00e1 com dois Kicks ao mesmo tempo. O atual, inclusive, dever\u00e1 passar por uma atualiza\u00e7\u00e3o profunda mais para o final do ano, de acordo com fontes ligadas \u00e0 marca.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resumindo, a Nissan poderia usar a mesma estrat\u00e9gia que hoje a BYD usa com Song Pro, Song Plus e Song Plus Premium. Os tr\u00eas SUVs da marca chinesa s\u00e3o modelos diferentes, mas para a Fenabrave tudo \u00e9 contabilizado apenas com Song. Com isso, o modelo passa a figurar entre os mais vendidos &#8211; em janeiro, por exemplo, ocupa a excelente s\u00e9tima posi\u00e7\u00e3o (confira na tabela acima).<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/nissan\/kicks\/10-turbo-flex-platinum-dct\/4-portas\/2025-2026\/79589597\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260916\/nissankicks10turboflexplatinumdct-WMIMAGEM11542975571.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"NISSAN KICKS\">\n                            NISSAN KICKS                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2025\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.0  TURBO FLEX PLATINUM DCT\">\n                                1.0  TURBO FLEX PLATINUM DCT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;155.000\">\n                            R$&nbsp;155.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/nissan\/kicks\/16-16v-flexstart-sv-4p-xtronic\/4-portas\/2019-2020\/79526979\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/nissankicks1616vflexstartsv4pxtronic-WMIMAGEM20525559290.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"NISSAN KICKS\">\n                            NISSAN KICKS                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2019\/2020<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.6 16V FLEXSTART SV 4P XTRONIC\">\n                                1.6 16V FLEXSTART SV 4P XTRONIC                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;80.000\">\n                            R$&nbsp;80.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/nissan\/kicks?tipoveiculo=carros&#038;marca1=NISSAN&#038;modelo1=KICKS&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Volkswagen T-Cross, bicampe\u00e3o de vendas entres os SUVs, \u00e9 apenas o terceiro mais vendido nos primeiros dez dias do ano<\/p>\n","protected":false},"author":181,"featured_media":799536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[962],"tags":[],"brand":[791],"class_list":["post-815257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mercado-automotivo","brand-volkswagen"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/815257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/181"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=815257"}],"version-history":[{"count":5,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/815257\/revisions"}],"predecessor-version":[{"id":861123,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/815257\/revisions\/861123"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/799536"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=815257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=815257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=815257"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=815257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}