{"id":818112,"date":"2025-02-24T14:27:08","date_gmt":"2025-02-24T17:27:08","guid":{"rendered":"\/?p=818112"},"modified":"2026-09-12T13:28:57","modified_gmt":"2026-09-12T16:28:57","slug":"suv-nissan-kicks-sonha-desafiar-t-cross-creta-tracker-vacila","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/carros\/aventura-e-off-road\/suv-nissan-kicks-sonha-desafiar-t-cross-creta-tracker-vacila\/","title":{"rendered":"Kicks fica distante de T-Cross, Creta e Tracker"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Em 2024, o Kicks teve um desempenho excelente em vendas: foi o quarto SUV mais vendido do Brasil, com 60.455 emplacamentos<\/strong>. Ficou atr\u00e1s somente de Volkswagen T-Cross (83.990), Hyundai Creta (69.431) e Chevrolet Tracker (69.116). No entanto, no in\u00edcio deste ano, o modelo da Nissan tem patinado em fevereiro, e com isso se distanciou dos advers\u00e1rios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/nissan\/kicks-play?tipoveiculo=carros&amp;marca1=NISSAN&amp;modelo1=KICKS%20PLAY&amp;autocomplete=kicks&amp;autocompleteTerm=Nissan%20Kicks%20Play&amp;page=1\" target=\"_blank\" rel=\"noopener\">Ofertas de Nissan Kicks Play na Webmotors<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De acordo com dados parciais da Federa\u00e7\u00e3o Nacional da Distribui\u00e7\u00e3o de Ve\u00edculos Automotores (Fenabrave), o Kicks soma at\u00e9 o momento 1.760 unidades comercializadas no segundo m\u00eas do ano. Com este n\u00famero, o Nissan \u00e9 apenas o 11\u00ba utilit\u00e1rio esportivo mais vendido no m\u00eas, atr\u00e1s de T-Cross (4.730), Creta (3.394), Toyota Corolla Cross (3.376), Honda HR-V (3.146), Jeep Compass (2.868), Tracker (2.737), Fiat Fastback (2.650), Jeep Renegade (2.502), Fiat Pulse (2.345) e Volkswagen Nivus (2.113).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, pelo bom n\u00famero obtido em janeiro, quando foi o quarto SUV mais emplacado e ficou atr\u00e1s apenas do &#8220;trio de ferro&#8221; (T-Cross, Creta e Tracker), o Nissan Kicks consegue se segurar na sexta coloca\u00e7\u00e3o no acumulado do ano, com 6.218 unidades comercializadas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-foto_quadrada wp-image-816929\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1706\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-scaled.webp\" alt=\"Nissan Kicks Play 01\" class=\"wp-image-816929\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-scaled.webp 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-1024x683.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-1050x700.webp 1050w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-768x512.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-118x80.webp 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-1536x1024.webp 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-2048x1365.webp 2048w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/02\/06003344\/Nissan-Kicks-Play_01-150x100.webp 150w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">O Nissan Kicks Play foi apresentado no in\u00edcio do m\u00eas<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Confira o top 10 SUVs mais vendidos at\u00e9 o momento:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1\u00ba Volkswagen T-Cross &#8211; 10.042 unidades<\/li>\n\n\n\n<li>2\u00ba Hyundai Creta &#8211; 8.543 unidades<\/li>\n\n\n\n<li>3\u00ba Chevrolet Tracker &#8211; 8.153 unidades<\/li>\n\n\n\n<li>4\u00ba Honda HR-V &#8211; 4.719 unidades<\/li>\n\n\n\n<li>5\u00ba Jeep Compass &#8211; 7.304 unidades<\/li>\n\n\n\n<li><strong>6\u00ba Nissan Kicks &#8211; 6.218 unidades<\/strong><\/li>\n\n\n\n<li>7\u00ba Jeep Renegade &#8211; 6.181 unidades<\/li>\n\n\n\n<li>8\u00ba Fiat Fastback &#8211; 6.073 unidades<\/li>\n\n\n\n<li>9\u00ba Fiat Pulse &#8211; 6.006 unidades<\/li>\n\n\n\n<li>10\u00ba Corolla Cross &#8211; 5.202 unidades<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Por que o Nissan Kicks derrapou?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A oscila\u00e7\u00e3o do Kicks pode ser considerada normal diante do cen\u00e1rio atual. Isso porque o SUV da Nissan acaba de mudar de ano\/modelo e ganhar um &#8220;novo nome&#8221;, Kicks Play. Quando acontece mudan\u00e7as como essas, \u00e9 normal que a fabricante fa\u00e7a alguns ajustes na linha de montagem e na distribui\u00e7\u00e3o, que sofrem altera\u00e7\u00f5es, fazendo com que o n\u00famero de emplacamentos caia. Algumas marcas, no entanto, conseguem fazer essa transi\u00e7\u00e3o muito bem, como foi o caso da Hyundai com o novo Creta e da Volkswagen com o repaginado T-Cross.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De acordo com fontes pr\u00f3ximas \u00e0 Nissan, o Kicks Play come\u00e7ou a ser faturado somente no dia 15 de fevereiro (ap\u00f3s a defini\u00e7\u00e3o dos pre\u00e7os), e as primeiras unidades foram emplacadas no final da semana passada. Diante destas informa\u00e7\u00f5es, podemos esperar que os n\u00fameros do SUV fabricado em Resende, no Rio de Janeiro, voltem a crescer a partir de mar\u00e7o e se estabilizem em abril. A expectativa, por\u00e9m, \u00e9 que n\u00e3o atinjam o patamar do final do ano passado, quando o Kicks chegou a vender mais de 6 mil unidades em um \u00fanico m\u00eas.<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/nissan\/kicks-play\/16-16v-flexstart-sense-xtronic\/4-portas\/2025\/80127284\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260923\/nissan-kicks-play-1.6-16v-flexstart-sense-xtronic-wmimagem17222224436.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"NISSAN KICKS PLAY\">\n                            NISSAN KICKS PLAY                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2025\/2025<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.6 16V FLEXSTART SENSE XTRONIC\">\n                                1.6 16V FLEXSTART SENSE XTRONIC                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;110.890\">\n                            R$&nbsp;110.890                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/nissan\/kicks-play\/16-16v-flexstart-sense-xtronic\/4-portas\/2025\/71360935\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260910\/nissan-kicks-play-1.6-16v-flexstart-sense-xtronic-wmimagem01382430397.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"NISSAN KICKS PLAY\">\n                            NISSAN KICKS PLAY                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2025\/2025<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.6 16V FLEXSTART SENSE XTRONIC\">\n                                1.6 16V FLEXSTART SENSE XTRONIC                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;112.900\">\n                            R$&nbsp;112.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/nissan\/kicks-play?tipoveiculo=carros&#038;marca1=NISSAN&#038;modelo1=KICKS-PLAY&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">E esse volume n\u00e3o deve ser atingido pelo fato de o Kicks Play ter passado por uma reestrutura\u00e7\u00e3o na gama e porque muitos clientes que estavam pensando em comprar o SUV da Nissan provavelmente est\u00e3o esperando a chegada da nova gera\u00e7\u00e3o do modelo-&nbsp; j\u00e1 anunciada oficialmente pela marca.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Somente ap\u00f3s o lan\u00e7amento do novo Kicks, e com a perman\u00eancia do Kicks Play, o SUV da Nissan poder\u00e1 &#8211; e esse \u00e9 o objetivo da fabricante &#8211; atingir n\u00edveis de vendas mais altos que os obtidos em 2024. Vamos observar.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/3PIflZ81qvs\/sddefault.jpg\" alt=\"Video: Nissan Kicks XPlay 2023 - EQUIPAMENTOS, ESPA\u00c7O, PRE\u00c7O - Ele \u00e9 melhor que Volkswagen T-Cross 200 TSI?\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"3PIflZ81qvs\" data-title=\"Nissan Kicks XPlay 2023 - EQUIPAMENTOS, ESPA\u00c7O, PRE\u00c7O - Ele \u00e9 melhor que Volkswagen T-Cross 200 TSI?\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>SUV da Nissan patina nas vendas em fevereiro e se distancia dos SUVs mais vendidos do Brasil<\/p>\n","protected":false},"author":181,"featured_media":816930,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[964],"tags":[],"brand":[772],"class_list":["post-818112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aventura-e-off-road","brand-nissan"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/818112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/181"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=818112"}],"version-history":[{"count":4,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/818112\/revisions"}],"predecessor-version":[{"id":860587,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/818112\/revisions\/860587"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/816930"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=818112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=818112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=818112"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=818112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}