{"id":819863,"date":"2025-03-20T20:00:27","date_gmt":"2025-03-20T23:00:27","guid":{"rendered":"\/?p=819863"},"modified":"2026-09-12T12:41:24","modified_gmt":"2026-09-12T15:41:24","slug":"fiat-strada-vende-mais-que-saveiro-e-hilux-juntas","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/carros\/fiat-strada-vende-mais-que-saveiro-e-hilux-juntas\/","title":{"rendered":"Fiat Strada vende mais que Saveiro e Hilux juntas"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O mercado de comerciais leves tem uma campe\u00e3 absoluta: a Fiat Strada. A picape compacta segue dominando as vendas e, at\u00e9 o momento, em mar\u00e7o, registrou 5.829 unidades vendidas, n\u00famero que supera a soma da Volkswagen Saveiro (2.746 unidades) e Toyota Hilux (1.989 unidades), que juntas totalizam 4.735 unidades.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O desempenho da Strada comprova sua ampla aceita\u00e7\u00e3o no Brasil, conquistando tanto frotistas quanto consumidores individuais. Seu sucesso se deve \u00e0 combina\u00e7\u00e3o de robustez, versatilidade e uma gama de vers\u00f5es que atendem diferentes perfis de clientes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.webmotors.com.br\/solutions\/webmotors-servicos\/?lkid=2473\" target=\"_blank\" rel=\"noopener\">Deixe seu carro como novo com a Webmotors Servic\u0327os!&nbsp;<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde a configura\u00e7\u00e3o voltada ao trabalho at\u00e9 a aventureira Ranch, a Strada consegue abranger um grande p\u00fablico.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fiat Strada: n\u00e3o s\u00f3 a picape mais vendida, mas o carro mais vendido do Brasil<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m de liderar com folga entre os comerciais leves, a Fiat Strada tamb\u00e9m \u00e9 o ve\u00edculo mais vendido do Brasil. O modelo supera com folga o Volkswagen Polo, que, at\u00e9 o momento, registrou 4.409 unidades emplacadas, ou seja, 1.420 unidades a menos que a picapinha da Fiat.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-813494\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"800\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174219\/FIAT-STRADA-RANCH-TURBO-3221.webp\" alt=\"Carro mais vendido do Brasil Fiat Strada Ranch Turbo 3221\" class=\"wp-image-813494\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174219\/FIAT-STRADA-RANCH-TURBO-3221.webp 1280w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174219\/FIAT-STRADA-RANCH-TURBO-3221-1024x640.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174219\/FIAT-STRADA-RANCH-TURBO-3221-1120x700.webp 1120w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174219\/FIAT-STRADA-RANCH-TURBO-3221-768x480.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174219\/FIAT-STRADA-RANCH-TURBO-3221-150x94.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\"\/><figcaption class=\"wp-element-caption\">Fiat Strada \u00e9 vers\u00e1til e abrange v\u00e1rios p\u00fablicos distintos<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">No acumulado do ano, entre os meses de janeiro e fevereiro, a picapinha da Fiat vendeu 19.043, enquanto o Polo est\u00e1 posicionado da segunda posi\u00e7\u00e3o, com 13.761 emplacamentos registrados. Os dados s\u00e3o da Federa\u00e7\u00e3o Nacional da Distribui\u00e7\u00e3o de Ve\u00edculos Automotores (Fenabrave).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esse resultado refor\u00e7a um padr\u00e3o que vem se repetindo nos \u00faltimos anos. Desde sua nova gera\u00e7\u00e3o, lan\u00e7ada em 2020, a Strada se consolidou no topo do mercado, desbancando modelos tradicionais e ampliando sua vantagem ano ap\u00f3s ano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com um projeto moderno, boa mec\u00e2nica e pre\u00e7os competitivos dentro da categoria, a Fiat Strada segue imbat\u00edvel. Seu desempenho nas vendas mostra que, mesmo com o avan\u00e7o dos SUVs, ainda h\u00e1 um grande espa\u00e7o para picapes compactas no Brasil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/whatsapp.com\/channel\/0029Vb2HFPbJZg4DzcbMJa0d\" target=\"_blank\" rel=\"noopener\">Participe do canal de noti\u0301cias do WM1 no WhatsApp!&nbsp;<\/a><\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/fiat\/strada\/13-firefly-flex-ranch-cd-cvt\/4-portas\/2022-2023\/79251232\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/fiat-strada-1.3-firefly-flex-ranch-cd-cvt-wmimagem09561945914.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"FIAT STRADA\">\n                            FIAT STRADA                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2022\/2023<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.3 FIREFLY FLEX RANCH CD CVT\">\n                                1.3 FIREFLY FLEX RANCH CD CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;109.700\">\n                            R$&nbsp;109.700                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/fiat\/strada\/13-firefly-flex-freedom-cs-manual\/4-portas\/2023-2024\/80128037\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260923\/fiat-strada-1.3-firefly-flex-freedom-cs-manual-wmimagem17334799533.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"FIAT STRADA\">\n                            FIAT STRADA                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.3 FIREFLY FLEX FREEDOM CS MANUAL\">\n                                1.3 FIREFLY FLEX FREEDOM CS MANUAL                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;99.900\">\n                            R$&nbsp;99.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/fiat\/strada?tipoveiculo=carros&#038;marca1=FIAT&#038;modelo1=STRADA&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-813483\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"800\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174112\/FIAT-STRADA-RANCH-TURBO-3174.webp\" alt=\"Fiat Strada Ranch Turbo 3174\" class=\"wp-image-813483\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174112\/FIAT-STRADA-RANCH-TURBO-3174.webp 1280w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174112\/FIAT-STRADA-RANCH-TURBO-3174-1024x640.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174112\/FIAT-STRADA-RANCH-TURBO-3174-1120x700.webp 1120w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174112\/FIAT-STRADA-RANCH-TURBO-3174-768x480.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2024\/12\/06174112\/FIAT-STRADA-RANCH-TURBO-3174-150x94.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\"\/><figcaption class=\"wp-element-caption\">Fiat Strada Ranch tem motor turbo e transmiss\u00e3o autom\u00e1tica<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>A picape compacta da Fiat segue imbat\u00edvel e j\u00e1 superou o Volkswagen Polo como o carro mais vendido do Brasil em mar\u00e7o<\/p>\n","protected":false},"author":254,"featured_media":813491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[948],"tags":[],"brand":[742],"class_list":["post-819863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carros","brand-fiat"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/819863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/254"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=819863"}],"version-history":[{"count":3,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/819863\/revisions"}],"predecessor-version":[{"id":860281,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/819863\/revisions\/860281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/813491"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=819863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=819863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=819863"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=819863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}