{"id":835584,"date":"2025-11-06T11:00:47","date_gmt":"2025-11-06T14:00:47","guid":{"rendered":"\/?p=835584"},"modified":"2026-09-12T00:13:23","modified_gmt":"2026-09-12T03:13:23","slug":"webmotors-antecipa-black-friday","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/seu-bolso\/webmotors-antecipa-black-friday\/","title":{"rendered":"Webmotors antecipa Black Friday"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A Webmotors se antecipa \u00e0 Black Friday 2025 e acaba de iniciar uma campanha com condi\u00e7\u00f5es especiais para compra de ve\u00edculos. O Black Feir\u00e3o Webmotors, no ar a partir desta quinta-feira (6\/11), ir\u00e1 contar com mais de 6 mil lojas participantes e 400 mil ve\u00edculos novos e usados dispon\u00edveis at\u00e9 30 de novembro. As ofertas j\u00e1 est\u00e3o dispon\u00edveis em&nbsp;<a title=\"https:\/\/www.webmotors.com.br\" href=\"https:\/\/www.webmotors.com.br\/\" data-auth=\"NotApplicable\" data-linkindex=\"0\">webmotors.com.br<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre as condi\u00e7\u00f5es especiais preparadas para o Black Feir\u00e3o Webmotors, que tamb\u00e9m celebra os 30 anos da marca no Brasil, est\u00e3o uma taxa de financiamento competitiva&nbsp;a partir de 1,19% (sujeito \u00e0 an\u00e1lise de cr\u00e9dito)&nbsp;em parceria com o Santander, parcelamento em at\u00e9 60x, compra com in\u00edcio de pagamento apenas para 2026 e uma s\u00e9rie de modelos com pre\u00e7os abaixo da tabela.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;O autom\u00f3vel \u00e9 o segundo bem de maior valor para grande parte dos brasileiros. Sabemos que planejamento e condi\u00e7\u00f5es especiais s\u00e3o fundamentais para quem quer efetuar uma compra ou troca. Por isso, em vez de concentrar nossa campanha na semana da Black Friday, preparamos um m\u00eas praticamente inteiro de condi\u00e7\u00f5es especiais em que o consumidor poder\u00e1 conferir e se planejar para realizar o desejo do ve\u00edculo pr\u00f3prio&#8221;, explica&nbsp;Natalia Spigai, CMO da Webmotors.<\/p>\n\n\n\n<figure class=\"wp-block-image size-foto_quadrada wp-image-835585\"><img loading=\"lazy\" decoding=\"async\" width=\"658\" height=\"369\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/11\/28091222\/image-46--1.webp\" alt=\"Black Feir\u00e3o Webmotors\" class=\"wp-image-835585\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/11\/28091222\/image-46--1.webp 658w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/11\/28091222\/image-46--1-730x410.webp 730w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/11\/28091222\/image-46--1-140x78.webp 140w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/11\/28091222\/image-46--1-150x84.webp 150w\" sizes=\"(max-width: 658px) 100vw, 658px\"\/><figcaption class=\"wp-element-caption\">Black Feir\u00e3o come\u00e7a nesta quinta-feira (6)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Para ampliar a repercuss\u00e3o da campanha, a Webmotors escolheu a apresentadora e jornalista Glenda Kozlowski como embaixadora de seu Black Feir\u00e3o. A a\u00e7\u00e3o contar\u00e1 tamb\u00e9m com a veicula\u00e7\u00e3o de m\u00eddias online, em r\u00e1dio e out of home. Com o mote&nbsp;<em>\u201cs\u00f3 agora, s\u00f3 no black&#8221;<\/em>, a campanha ir\u00e1 explorar uma s\u00e9rie de elementos que refor\u00e7ar\u00e3o a oportunidade do momento para quem quer comprar ou trocar de ve\u00edculo com seguran\u00e7a, variedade de estoque e uma s\u00e9rie de ofertas e condi\u00e7\u00f5es especiais de pagamento.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Black Friday acelera decis\u00e3o de compra de ve\u00edculos, revela estudo<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A realiza\u00e7\u00e3o do Black Feir\u00e3o Webmotors d\u00e1 impulso \u00e0 compra e venda de ve\u00edculos em um per\u00edodo favor\u00e1vel a esse tipo de neg\u00f3cio. Um levantamento rec\u00e9m-divulgado pelo Webmotors Autoinsights, ferramenta que fornece dados e informa\u00e7\u00f5es sobre o mercado automotivo brasileiro, mostra que a data tende a influenciar diretamente a decis\u00e3o de compra de ve\u00edculos para a maioria dos consumidores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Veja tamb\u00e9m<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/whatsapp.com\/channel\/0029Vb2HFPbJZg4DzcbMJa0d\" target=\"_blank\" rel=\"noopener\">Acompanhe as not\u00edcias do &#8220;WM1&#8221; em nosso canal do WhatsApp<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/solutions\/webmotors-servicos\/?lkid=2473\" target=\"_blank\" rel=\"noopener\">Deixe seu carro usado como 0 km: acesse a Webmotors Servi\u00e7os<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/vender-carro?lkid=3744&amp;utm_company=webmotors&amp;utm_coupon=20offSEO&amp;utm_discount=20off\" target=\"_blank\" rel=\"noopener\">Anuncie seu ve\u00edculo na Webmotors com 20% de desconto<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A pesquisa, realizada nos dias 22 e 24 de outubro com mais de 4 mil participantes, revelou que 38,27% dos respondentes consideram a Black Friday \u201cmuito importante\u201d para antecipar ou adiar a aquisi\u00e7\u00e3o de um carro ou moto. Outros 16% classificam a data como \u201cimportante\u201d. Entre os que consideram a data \u201cmuito importante\u201d, destacam-se os jovens de 18 a 24 anos (54,10%), seguidos por solteiros (51,40%), mulheres (50,90%) e homens (42,10%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u00eddeo relacionado<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/aTFRFt0DIoE\/sddefault.jpg\" alt=\"Video: Compre Carros e Motos com Confian\u00e7a na Webmotors | Webmotors 30 Anos de Inova\u00e7\u00e3o.\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"aTFRFt0DIoE\" data-title=\"Compre Carros e Motos com Confian\u00e7a na Webmotors | Webmotors 30 Anos de Inova\u00e7\u00e3o.\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/honda\/civic\/20-di-ehev-touring-e-cvt\/4-portas\/2023-2024\/79493954\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/honda-civic-2-0-di-e-hev-touring-ecvt-wmimagem14425352932.webp\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"HONDA CIVIC\">\n                            HONDA CIVIC                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 DI e:HEV TOURING e-CVT\">\n                                2.0 DI e:HEV TOURING e-CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;219.900\">\n                            R$&nbsp;219.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/honda\/civic\/15-16v-turbo-gasolina-touring-4p-cvt\/4-portas\/2021\/79601539\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260916\/hondacivic1516vturbogasolinatouring4pcvt-WMIMAGEM14074221548.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"HONDA CIVIC\">\n                            HONDA CIVIC                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2021\/2021<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"1.5 16V TURBO GASOLINA TOURING 4P CVT\">\n                                1.5 16V TURBO GASOLINA TOURING 4P CVT                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;159.900\">\n                            R$&nbsp;159.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/honda\/civic?tipoveiculo=carros&#038;marca1=HONDA&#038;modelo1=CIVIC&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Condi\u00e7\u00f5es especiais como parcelamento em at\u00e9 60x, in\u00edcio de pagamento para 2026 e modelos com pre\u00e7os abaixo da tabela<\/p>\n","protected":false},"author":156,"featured_media":817087,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[950],"tags":[433,702],"brand":[791],"class_list":["post-835584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seu-bolso","tag-mercado","tag-webmotors","brand-volkswagen"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/835584","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/156"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=835584"}],"version-history":[{"count":3,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/835584\/revisions"}],"predecessor-version":[{"id":856642,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/835584\/revisions\/856642"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/817087"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=835584"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=835584"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=835584"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=835584"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}