{"id":842366,"date":"2026-02-23T11:33:40","date_gmt":"2026-02-23T14:33:40","guid":{"rendered":"\/?p=842366"},"modified":"2026-09-12T08:01:26","modified_gmt":"2026-09-12T11:01:26","slug":"ram-dakota-primeiro-aumento-precos","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/carros\/ram-dakota-primeiro-aumento-precos\/","title":{"rendered":"Ram Dakota tem aumento de pre\u00e7os; veja valores"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A <a href=\"https:\/\/www.webmotors.com.br\/ram\/dakota\/2026\" target=\"_blank\" rel=\"noopener\">Ram Dakota<\/a>, nova picape m\u00e9dia da marca norte-americana, sofreu seu primeiro reajuste de pre\u00e7os no Brasil. Lan\u00e7ada em pr\u00e9-venda em janeiro de 2026, o modelo foi oferecido inicialmente em um <a href=\"https:\/\/www.webmotors.com.br\/wm1\/noticias\/ram-dakota-2026-pre-venda-precos\" target=\"_blank\" rel=\"noopener\">lote de 750 unidades com valores promocionais<\/a> &#8211; de R$ 289.990 na vers\u00e3o Warlock, a configura\u00e7\u00e3o &#8220;de entrada&#8221;; e R$ 309.990 na Laramie, a topo de gama e mais cara.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"http:\/\/webmotors.com.br\/\" target=\"_blank\" rel=\"noopener\">Veja ofertas de carros novos e seminovos na Webmotors<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Os valores subiram. Agora, a vers\u00e3o de entrada Warlock passou de R$ 289.990 para <strong>R$ 299.990<\/strong>. J\u00e1 a configura\u00e7\u00e3o mais sofisticada, Laramie, saltou de R$ 309.990 para <strong>R$ 322.990<\/strong>. Esse aumento refor\u00e7a que os valores iniciais eram exclusivos para o lote limitado, estrat\u00e9gia que tem se tornado cada vez mais comum em lan\u00e7amentos de novos produtos no mercado automotivo brasileiro.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-841173\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2.webp\" alt=\"Ram Dakota Warlock 2026\" class=\"wp-image-841173\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2.webp 1500w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2-1024x683.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2-1050x700.webp 1050w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2-768x512.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2-118x80.webp 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004256\/Nova-Ram-Dakota-Warlock-2-150x100.webp 150w\" sizes=\"(max-width: 1500px) 100vw, 1500px\"\/><figcaption class=\"wp-element-caption\">Ram Dakota Warlock 2026 agora custa a partir de R$ 299.990 &#8211; ou seja, praticamente R$ 300 mil<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Veja tamb\u00e9m<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/whatsapp.com\/channel\/0029Vb2HFPbJZg4DzcbMJa0d\" target=\"_blank\" rel=\"noopener\">Acompanhe as not\u00edcias do &#8220;WM1&#8221; em nosso canal do WhatsApp<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/solutions\/webmotors-servicos\/?lkid=2473\" target=\"_blank\" rel=\"noopener\">Deixe seu carro usado como 0 km: acesse a Webmotors Servi\u00e7os<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/vender-carro?lkid=3744&amp;utm_company=webmotors&amp;utm_coupon=20offSEO&amp;utm_discount=20off\" target=\"_blank\" rel=\"noopener\">Anuncie seu ve\u00edculo na Webmotors com 20% de desconto<\/a><\/li>\n<\/ul>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/ram\/dakota\/22-turbo-diesel-warlock-4x4-automatico\/4-portas\/2026\/79514216\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/ram-dakota-2.2-turbo-diesel-warlock-4x4-automatico-wmimagem16275028480.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"RAM DAKOTA\">\n                            RAM DAKOTA                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2026\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.2 TURBO DIESEL WARLOCK 4X4 AUTOM\u00c1TICO\">\n                                2.2 TURBO DIESEL WARLOCK 4X4 AUTOM\u00c1TICO                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;246.990\">\n                            R$&nbsp;246.990                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/ram\/dakota\/22-turbo-diesel-warlock-4x4-automatico\/4-portas\/2026\/74765152\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202608\/20260807\/ram-dakota-2.2-turbo-diesel-warlock-4x4-automatico-wmimagem09293669114.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"RAM DAKOTA\">\n                            RAM DAKOTA                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2026\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.2 TURBO DIESEL WARLOCK 4X4 AUTOM\u00c1TICO\">\n                                2.2 TURBO DIESEL WARLOCK 4X4 AUTOM\u00c1TICO                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;275.900\">\n                            R$&nbsp;275.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/ram\/dakota?tipoveiculo=carros&#038;marca1=RAM&#038;modelo1=DAKOTA&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Como \u00e9 a Ram Dakota de nova gera\u00e7\u00e3o<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A Ram Dakota foi apresentada no Sal\u00e3o do Autom\u00f3vel de S\u00e3o Paulo de 2025 e chegou para disputar espa\u00e7o em um dos segmentos mais competitivos do mercado: o de picapes m\u00e9dias &#8211; liderado h\u00e1 dez anos pela Toyota Hilux, e que tamb\u00e9m modelos de peso como Ford Ranger, Chevrolet S10, Mitsubishi Triton, Nissan Frontier, Volkswagen Amarok, Fiat Titano, GWM Poer P30 e cia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com motor 2.2 turbodiesel de 200 cv e 45,9 kgfm de torque, c\u00e2mbio autom\u00e1tico de oito marchas e tra\u00e7\u00e3o 4&#215;4 com marcha reduzida, a Ram Dakota aposta em robustez e tecnologia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre os destaques est\u00e3o sua capacidade de carga de 1.020 quilos, capacidade de reboque de at\u00e9 3.500 quilos e ca\u00e7amba com 1.210 litros de volume com revestimento interno, ilumina\u00e7\u00e3o em LED e tampa com amortecimento e travamento el\u00e9trico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Saiba mais:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/wm1.com.br\/testes\/toyota-yaris-cross-surpreende-em-consumo\/\" target=\"_blank\" rel=\"noopener\">H\u00edbrido, Toyota Yaris Cross surpreende em consumo<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">O pacote de equipamentos ainda inclui far\u00f3is e lanternas em LED, central multim\u00eddia de 12,3 polegadas com conectividade sem fio, sistema de c\u00e2meras 540\u00ba e sistemas de assistentes de condu\u00e7\u00e3o como piloto autom\u00e1tico adaptativo (ACC), alerta de colis\u00e3o com recurso de frenagem autom\u00e1tica e sensor de ponto cego.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A vers\u00e3o Laramie, a mais cara, adiciona alguns diferenciais visuais e tecnol\u00f3gicos, como barra de LED frontal com anima\u00e7\u00e3o de abertura e fechamento, al\u00e9m de alerta de tr\u00e1fego traseiro cruzado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Ram Dakota Laramie \u00e9 mais cheia de pe\u00e7as cromadas e mais voltada ao cliente que tenha um perfil mais voltado para o luxo; j\u00e1 a Warlock tem uma est\u00e9tica mais voltada ao perfil do picapeiro que curte um lance mais esportivo, com rodas pintadas de preto e santant\u00f4nio exclusivo na ca\u00e7amba.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ambas as vers\u00f5es t\u00eam seis airbags, controles eletr\u00f4nicos de estabilidade e tra\u00e7\u00e3o (ESP), assistente de partida em rampa e freios a disco nas quatro rodas.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-841169\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9.webp\" alt=\"Ram Dakota Laramie 2026\" class=\"wp-image-841169\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9.webp 1500w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9-1024x683.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9-1050x700.webp 1050w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9-768x512.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9-118x80.webp 118w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/02\/04004240\/Nova-Ram-Dakota-Laramie-9-150x100.webp 150w\" sizes=\"(max-width: 1500px) 100vw, 1500px\"\/><figcaption class=\"wp-element-caption\">Ram Dakota Laramie: o motor turbodiesel de 2.2 litros rende 200 cv de pot\u00eancia e 45,9 kgfm de torque<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">E os novos valores?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Esse reajuste de pre\u00e7os coloca a Ram Dakota em um patamar de pre\u00e7o mais pr\u00f3ximo ao de rivais j\u00e1 consolidadas. A estrat\u00e9gia da marca \u00e9 posicionar o modelo como alternativa mais premium dentro do segmento, para aproveitar a reputa\u00e7\u00e3o da empresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O desafio ser\u00e1 conquistar consumidores que buscam robustez, mas tamb\u00e9m valorizam tecnologia e sofistica\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com os novos pre\u00e7os, a Ram Dakota tamb\u00e9m deixa de lado o valor promocional cobrado na fase de pr\u00e9-venda e assume sua tabela definitiva. Mostrada em 2025 e lan\u00e7ada em 2026, acreditamos que a Ram Dakota ser\u00e1 uma das principais novidades do mercado de picapes m\u00e9dias este ano.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/swB_bhYmWQQ\/sddefault.jpg\" alt=\"Video: ELA CHEGOU! RAM DAKOTA 2026 est\u00e1 pronta para BRIGAR com as RIVAIS?\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"swB_bhYmWQQ\" data-title=\"ELA CHEGOU! RAM DAKOTA 2026 est\u00e1 pronta para BRIGAR com as RIVAIS?\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Picape m\u00e9dia da marca norte-americana sobe de valor ap\u00f3s pr\u00e9-venda inicial das 750 primeiras unidades; veja novos pre\u00e7os<\/p>\n","protected":false},"author":230,"featured_media":841167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[948],"tags":[461],"brand":[777],"class_list":["post-842366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carros","tag-picape","brand-ram"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/842366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/230"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=842366"}],"version-history":[{"count":6,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/842366\/revisions"}],"predecessor-version":[{"id":858314,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/842366\/revisions\/858314"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/841167"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=842366"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=842366"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=842366"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=842366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}