{"id":845428,"date":"2026-04-08T17:42:59","date_gmt":"2026-04-08T20:42:59","guid":{"rendered":"\/?p=845428"},"modified":"2026-09-11T21:19:04","modified_gmt":"2026-09-12T00:19:04","slug":"mercado-de-motos-tem-novo-recorde-no-1o-trimestre","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/motos\/lancamentos\/mercado-de-motos-tem-novo-recorde-no-1o-trimestre\/","title":{"rendered":"Mercado de motos tem novo recorde no 1\u00ba trimestre"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O mercado brasileiro de motocicletas e similares voltou a ficar muito aquecido no m\u00eas passado. Segundo dados da Federa\u00e7\u00e3o Nacional da Distribui\u00e7\u00e3o de Ve\u00edculos Automotores (Fenabrave), 221.573 unidades foram emplacadas em mar\u00e7o.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.webmotors.com.br\/motos-novas\/estoque?lkid=1003&amp;tipoveiculo=motos-novas&amp;page=1\" target=\"_blank\" rel=\"noopener\">Confira as ofertas de motos zero-quil\u00f4metro de todas as marcas na Webmotors!<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Esse volume representou um crescimento de 29,1% em rela\u00e7\u00e3o a fevereiro, quando foram licenciadas 171.507 unidades, e de ainda maiores 33,4% na compara\u00e7\u00e3o com mar\u00e7o do ano passado, quando 166.009 unidades foram vendidas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os n\u00fameros tamb\u00e9m ficaram positivos no balan\u00e7o do trimestre. De janeiro a mar\u00e7o foram emplacadas 571.610 unidades, volume que correspondeu a um aumento de 20,6% em rela\u00e7\u00e3o \u00e0s 473.918 unidades do mesmo per\u00edodo em 2025.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-826803\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/07\/16164924\/Concessionaria-Shineray-Santo-Andre.webp\" alt=\"Confira o ranking das motos mais vendidas no Brasil em 2025\" class=\"wp-image-826803\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/07\/16164924\/Concessionaria-Shineray-Santo-Andre.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/07\/16164924\/Concessionaria-Shineray-Santo-Andre-933x700.webp 933w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/07\/16164924\/Concessionaria-Shineray-Santo-Andre-768x576.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2025\/07\/16164924\/Concessionaria-Shineray-Santo-Andre-150x113.webp 150w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">A Shineray foi a terceira no ranking das marcas que mais venderam motos no Brasil em 2025 e mant\u00e9m o posto em 2026<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Esse volume do primeiro trimestre de 2026 \u00e9 um novo recorde para o per\u00edodo. Desta forma, embora ainda faltem nove meses para o ano acabar, o setor de duas rodas permanece otimista e na expectativa de conquistar um novo recorde anual de vendas de motos no Brasil.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Participa\u00e7\u00e3o por marca<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A Honda continua dominando o mercado e fechou o primeiro trimestre de 2026 com 65,4% de participa\u00e7\u00e3o. A Yamaha permaneceu em segundo lugar, anotando 13,7% de market share no per\u00edodo, seguida por Shineray, com 6,7%; Mottu, com 4,5% e Avelloz, com 1,73%. Todas as outras marcas presentes no Pa\u00eds responderam pelos 8% restantes. Ou seja, neste ranking n\u00e3o houve surpresas nem mudan\u00e7as nas posi\u00e7\u00f5es.<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/yamaha\/aerox-160-abs\/160cc\/2026\/2900257\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202604\/20260408\/yamaha-aerox-160-abs-wmimagem00315427127.webp\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"YAMAHA AEROX 160 ABS\">\n                            YAMAHA AEROX 160 ABS                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2026\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"Scooter\">\n                                Scooter                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;20.990\">\n                            R$&nbsp;20.990                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/yamaha\/aerox-160-abs\/160cc\/2026\/3070790\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260922\/yamahaaerox_160_abswmimagem16145457448.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"YAMAHA AEROX 160 ABS\">\n                            YAMAHA AEROX 160 ABS                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2026\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"Scooter\">\n                                Scooter                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;21.890\">\n                            R$&nbsp;21.890                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/motos\/estoque\/yamaha\/aerox-160-abs?tipoveiculo=motos&#038;marca1=YAMAHA&#038;modelo1=AEROX-160-ABS&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Setor emplacou mais de 500 mil unidades de janeiro a mar\u00e7o, e tend\u00eancia \u00e9 que este ano registre n\u00fameros in\u00e9ditos<\/p>\n","protected":false},"author":303,"featured_media":844806,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[949],"tags":[441],"brand":[],"class_list":["post-845428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lancamentos-motos","tag-motos"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/845428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/303"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=845428"}],"version-history":[{"count":6,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/845428\/revisions"}],"predecessor-version":[{"id":855086,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/845428\/revisions\/855086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/844806"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=845428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=845428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=845428"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=845428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}