{"id":846346,"date":"2026-04-21T14:00:19","date_gmt":"2026-04-21T17:00:19","guid":{"rendered":"\/?p=846346"},"modified":"2026-09-11T20:53:44","modified_gmt":"2026-09-11T23:53:44","slug":"motos-capacetes-terao-novo-selo-do-inmetro","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/motos\/lancamentos\/motos-capacetes-terao-novo-selo-do-inmetro\/","title":{"rendered":"Motos: capacetes ter\u00e3o novo selo do Inmetro"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Os capacetes vendidos para os motociclistas brasileiros ter\u00e3o que ter um novo selo de certifica\u00e7\u00e3o do Inmetro. Desenvolvido em parceria com a Casa da Moeda do Brasil (CMB), o novo selo tem tecnologias antifraude mais avan\u00e7adas.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.webmotors.com.br\/motos-novas\/estoque?lkid=1003&amp;tipoveiculo=motos-novas&amp;page=1\" target=\"_blank\" rel=\"noopener\">Confira as ofertas de motos zero-quil\u00f4metro de diversas marcas na Webmotors!<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Com o novo selo, inclusive, o pr\u00f3prio consumidor poder\u00e1 verificar se o capacete que est\u00e1 comprando \u00e9 aut\u00eantico, e n\u00e3o uma falsifica\u00e7\u00e3o.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-846349\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3.webp\" alt=\"Capacete Com Novo Selo Do Inmetro 3\" class=\"wp-image-846349\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3.webp 1600w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-1024x576.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-1244x700.webp 1244w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-768x432.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-730x410.webp 730w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-300x170.webp 300w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-140x78.webp 140w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-1536x864.webp 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154714\/Capacete-com-novo-selo-do-Inmetro-3-150x84.webp 150w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><figcaption class=\"wp-element-caption\">Acima, o selo antrigo, \u00e0 esquerda, e o selo novo, \u00e0 direita: promessa de mais seguran\u00e7a<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Volume de falsifica\u00e7\u00f5es \u00e9 maior do que parece<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A principal motiva\u00e7\u00e3o para a cria\u00e7\u00e3o do novo selo s\u00e3o exatamente as falsifica\u00e7\u00f5es. Segundo o Inmetro, em 2023 foram produzidos 720 milh\u00f5es selos aut\u00eanticos e outros 430 milh\u00f5es falsificados &#8211; neste n\u00famero entram n\u00e3o apenas capacetes de motociclistas, mas 620 produtos regulamentados pelo instituto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 um volume estarrecedor, que efetivamente bota em risco a seguran\u00e7a dos usu\u00e1rios desses produtos &#8211; e, claro, cria uma concorr\u00eancia desleal com as f\u00e1bricas que obedecem \u00e0s normas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Como \u00e9 o novo selo?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">O novo selo do Inmetro tem tecnologias modernas para dificultar a reprodu\u00e7\u00e3o indevida. Por exemplo, tem uma tinta Invis\u00edvel que se torna vis\u00edvel apenas sob luz ultravioleta, o que impede a c\u00f3pia do selo sem os equipamentos adequados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, tamb\u00e9m tem um elemento chamado substrato anti-viola\u00e7\u00e3o com cortes parciais. Ou seja, se o selo for removido, automaticamente \u00e9 destru\u00eddo, o que impede wue seja reutilizado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9m est\u00e1 l\u00e1 a tinta de seguran\u00e7a com varia\u00e7\u00e3o \u00f3ptica colorida, uma tinta especial que muda de cor dependendo do \u00e2ngulo de vis\u00e3o No novo selo, observa-se uma varia\u00e7\u00e3o entre dourado e verde al\u00e9m de uma polariza\u00e7\u00e3o adicional que altera a cor entre vermelho e dourado com o uso de um filtro espec\u00edfico.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-846350\"><img loading=\"lazy\" decoding=\"async\" width=\"984\" height=\"984\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1.webp\" alt=\"Capacete Novo Selo O Inmetro 1\" class=\"wp-image-846350\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1.webp 984w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-700x700.webp 700w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-150x150.webp 150w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-768x768.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-24x24.webp 24w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-48x48.webp 48w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-96x96.webp 96w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/20154800\/Capacete-novo-selo-o-Inmetro-1-300x300.webp 300w\" sizes=\"(max-width: 984px) 100vw, 984px\"\/><figcaption class=\"wp-element-caption\">Al\u00e9m de tintas especiais, o novo selo tamb\u00e9m tem QR Code, que permite conferir a autenticidade<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Falando em tintas, al\u00e9m das mencionadas, com varia\u00e7\u00e3o \u00f3ptica, o selo tamb\u00e9m tem sistema de impress\u00e3o controlado, que impede a reprodu\u00e7\u00e3o &#8211; uma tecnologia similar \u00e0 usada em documentos de seguran\u00e7a como c\u00e9dulas e passaportes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O selo tamb\u00e9m passa a incorporar um QR Code, que ao ser escaneado com qualquer smartphone permite ao comprador\/usu\u00e1rio verificar a autenticidade do selo e conferir informa\u00e7\u00f5es sobre a certifica\u00e7\u00e3o do produto. N\u00e3o ser\u00e1 preciso baixar nenhum aplicativo espec\u00edfico: \u00e9 s\u00f3 escanear o QR Code.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para completar, o novo selo tamb\u00e9m tem um recurso chamado de marcador forense exclusivo. \u00c9 um elemento de prote\u00e7\u00e3o que s\u00f3 pode ser validado com um leitor espec\u00edfico, chamado de high-definition sense.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Al\u00e9m de capacetes, extintores e cilindros de GNV ter\u00e3o o novo selo<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Os capacetes de motociclistas ser\u00e3o os primeiros produtos a ter o novo selo, juntamente com extintores de inc\u00eandio e cilindros de g\u00e1s natural veicular (GNV). Os tr\u00eas foram escolhidos por terem rela\u00e7\u00e3o direta com a seguran\u00e7a do usu\u00e1rio.<\/p>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/royal-enfield\/classic-350-heritage\/350cc\/2026\/3051270\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260902\/royal_enfieldclassic_350_heritagewmimagem1139328741.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"ROYAL ENFIELD CLASSIC 350 HERITAGE\">\n                            ROYAL ENFIELD CLASSIC 350 HERITAGE                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2026\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"Custom\">\n                                Custom                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;23.990\">\n                            R$&nbsp;23.990                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/royal-enfield\/classic-350-heritage\/350cc\/2026\/3066270\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260917\/royal_enfieldclassic_350_heritagewmimagem17355454257.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"ROYAL ENFIELD CLASSIC 350 HERITAGE\">\n                            ROYAL ENFIELD CLASSIC 350 HERITAGE                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2026\/2026<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"Custom\">\n                                Custom                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;21.900\">\n                            R$&nbsp;21.900                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/motos\/estoque\/royal-enfield\/classic-350-heritage?tipoveiculo=motos&#038;marca1=ROYAL-ENFIELD&#038;modelo1=CLASSIC-350-HERITAGE&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Curte os nossos conte\u00fados? Ent\u00e3o voc\u00ea tem encontro marcado com a Webmotors TV: todos os domingos, \u00e0s 8h da manh\u00e3, no SBT<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Webmotors TV \u00e9 do Brasil inteiro! Agora, todos os domingos, \u00e0s 8h da manh\u00e3, voc\u00ea assiste o melhor do conte\u00fado automotivo direto da sua casa, no SBT.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Testes, comparativos, dicas, servi\u00e7os, lan\u00e7amentos e tudo mais que envolve o universo dos carros e das motos no Brasil e no mundo estar\u00e3o na tela da sua TV! Com apresenta\u00e7\u00e3o de Let\u00edcia Datena, nos encontramos aos domingos, das 8h \u00e0s 9h, no SBT!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/GU2rgUKNRUk\/sddefault.jpg\" alt=\"Video: O PROGRAMA WEBMOTORS TV ESTREIA NO SBT\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"GU2rgUKNRUk\" data-title=\"O PROGRAMA WEBMOTORS TV ESTREIA NO SBT\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desenvolvido com a Casa da Moeda, novo selo tem tecnologias antifraudes para evitar falsifica\u00e7\u00f5es<\/p>\n","protected":false},"author":303,"featured_media":846348,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[949],"tags":[441,698],"brand":[],"class_list":["post-846346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lancamentos-motos","tag-motos","tag-seguranca"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/846346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/303"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=846346"}],"version-history":[{"count":6,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/846346\/revisions"}],"predecessor-version":[{"id":854915,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/846346\/revisions\/854915"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/846348"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=846346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=846346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=846346"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=846346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}