{"id":846680,"date":"2026-04-26T12:00:07","date_gmt":"2026-04-26T15:00:07","guid":{"rendered":"\/?p=846680"},"modified":"2026-09-11T20:46:56","modified_gmt":"2026-09-11T23:46:56","slug":"ituran-amplia-negocios-com-a-internet-das-coisas","status":"publish","type":"post","link":"https:\/\/www.webmotors.com.br\/wm1\/carros\/ituran-amplia-negocios-com-a-internet-das-coisas\/","title":{"rendered":"Ituran amplia neg\u00f3cios com a &#8220;internet das coisas&#8221;"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A Internet das Coisas (IoT, na sigla em ingl\u00eas) tem progredido de forma acelerada no campo da conex\u00e3o de objetos f\u00edsicos do cotidiano \u00e0 internet. Por meio de sensores, softwares e chips \u00e9 poss\u00edvel coletar, trocar dados entre si e com usu\u00e1rios. Seu grande avan\u00e7o permite controle remoto, automa\u00e7\u00e3o e monitoramento desde refrigeradores at\u00e9 carros.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.webmotors.com.br\/carros-novos\/estoque?lkid=1001&amp;tipoveiculo=carros-novos&amp;page=1\" target=\"_blank\" rel=\"noopener\">Confira as ofertas de autom\u00f3veis zero-quil\u00f4metro na Webmotors!<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A multinacional israelense Ituran mant\u00e9m ativa presen\u00e7a no Brasil a fim de monitorar, rastrear e recuperar ve\u00edculos furtados ou roubados. Para quem n\u00e3o tem recursos para pagar uma ap\u00f3lice de seguros tradicional ou ve\u00edculos com mais de oito anos cujos pr\u00eamios encarecem bastante, pode se tornar uma op\u00e7\u00e3o.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-foto_quadrada wp-image-846683\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1463\" src=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador.webp\" alt=\"Ituran Rastreador\" class=\"wp-image-846683\" srcset=\"https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador.webp 2560w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-1024x585.webp 1024w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-1225x700.webp 1225w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-768x439.webp 768w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-300x170.webp 300w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-1536x878.webp 1536w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-2048x1170.webp 2048w, https:\/\/midiawm1.webmotors.com.br\/wp-content\/uploads\/2026\/04\/24125922\/Ituran-rastreador-150x86.webp 150w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"\/><figcaption class=\"wp-element-caption\">A Ituran \u00e9 especialista no rastreamento de ve\u00edculos e ajuda na recupera\u00e7\u00e3o antes que sejam desmontados<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Contudo, a empresa tamb\u00e9m atende \u00e0s pr\u00f3prias seguradoras por facilitar a localiza\u00e7\u00e3o r\u00e1pida de ve\u00edculos, antes que sejam desmontados para posterior venda ilegal das pe\u00e7as.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ap\u00f3s reunir IoT e plataforma de dados, avan\u00e7ou at\u00e9 o automobilismo por interm\u00e9dio da Porsche Cup. Telemetria de alta frequ\u00eancia, an\u00e1lise de desempenho e I.A. puderam ser aplicadas com ganho de preciosos segundos nas paradas de boxe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Saiba mais:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.webmotors.com.br\/wm1\/noticias\/carros-automaticos-mais-baratos\" target=\"_blank\" rel=\"noopener\">10 carros autom\u00e1ticos mais baratos do Brasil<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/wm1.com.br\/noticias\/sedas-mais-baratos-do-brasil-2026\/\" target=\"_blank\" rel=\"noopener\">5 sed\u00e3s mais baratos do Brasil em 2026<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/wm1.com.br\/noticias\/hatches-mais-baratos-do-brasil-em-2026\/\" target=\"_blank\" rel=\"noopener\">5 hatches mais baratos do Brasil em 202<\/a><a href=\"https:\/\/wm1.com.br\/noticias\/suvs-mais-baratos-do-brasil-em-2026\/\" target=\"_blank\" rel=\"noopener\">6<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/wm1.com.br\/noticias\/suvs-mais-baratos-do-brasil-em-2026\/\" target=\"_blank\" rel=\"noopener\">5 SUVs mais baratos do Brasil em 2026<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">O sistema deve suportar condi\u00e7\u00f5es extremas nos aut\u00f3dromos como vibra\u00e7\u00e3o, temperatura e taxa de amostragem de dados elevada, al\u00e9m de rasp\u00f5es e pequenos acidentes. Desta forma, tanto frotas no dia a dia quanto ve\u00edculos particulares ganharam um produto mais robusto.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Veja tamb\u00e9m<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/whatsapp.com\/channel\/0029Vb2HFPbJZg4DzcbMJa0d\" target=\"_blank\" rel=\"noopener\">Acompanhe as not\u00edcias do &#8220;WM1&#8221; em nosso canal do WhatsApp<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/solutions\/webmotors-servicos\/?lkid=2473\" target=\"_blank\" rel=\"noopener\">Deixe seu carro usado como 0 km: acesse a Webmotors Servi\u00e7os<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.webmotors.com.br\/vender-carro?lkid=3744&amp;utm_company=webmotors&amp;utm_coupon=20offSEO&amp;utm_discount=20off\" target=\"_blank\" rel=\"noopener\">Anuncie seu ve\u00edculo na Webmotors com 20% de desconto<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Curte os nossos conte\u00fados? Ent\u00e3o voc\u00ea tem encontro marcado com a Webmotors TV: todos os domingos, \u00e0s 8h30 da manh\u00e3, no SBT<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A Webmotors TV \u00e9 do Brasil inteiro! Agora, todos os domingos, \u00e0s 8h da manh\u00e3, voc\u00ea assiste o melhor do conte\u00fado automotivo direto da sua casa, no SBT.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Testes, comparativos, dicas, servi\u00e7os, lan\u00e7amentos e tudo mais que envolve o universo dos carros e das motos no Brasil e no mundo estar\u00e3o na tela da sua TV! Com apresenta\u00e7\u00e3o de Let\u00edcia Datena, nos encontramos aos domingos, \u00e0s 8h30, no SBT!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\"><img src=\"https:\/\/i.ytimg.com\/vi\/GU2rgUKNRUk\/sddefault.jpg\" alt=\"Video: O PROGRAMA WEBMOTORS TV ESTREIA NO SBT\" loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"480\">\n            <button type=\"button\" class=\"wp-block-embed__play\" data-video-id=\"GU2rgUKNRUk\" data-title=\"O PROGRAMA WEBMOTORS TV ESTREIA NO SBT\" aria-label=\"Reproduzir v\u00eddeo\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"96\" height=\"96\" fill=\"none\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n  <path fill=\"#fff\" d=\"M12 22C6.49 22 2 17.52 2 12S6.49 2 12 2s10 4.49 10 10-4.48 10-10 10m0-18c-4.41 0-8 3.59-8 8s3.59 8 8 8 8-3.59 8-8-3.59-8-8-8\"\/>\n  <path fill=\"#fff\" d=\"m15.49 11.1399-4.97-2.98c-.67-.4-1.52.08-1.52.86v5.97c0 .78.85 1.26 1.51.86l4.97-2.99c.65-.39.65-1.33.01-1.72\"\/>\n<\/svg>\n<\/button><\/div><\/figure>\n\n\n<div class=\"related-offers wp-block-wm1-related-offers\">\n    <h2 class=\"related-offers__title\">Ofertas relacionadas<\/h2>\n\n    <ul class=\"related-offers__list\">\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/fiat\/toro\/20-16v-turbo-diesel-ranch-4wd-at9\/4-portas\/2024\/79253292\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/fiat-toro-2.0-16v-turbo-diesel-ranch-4wd-at9-wmimagem09554792187.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"FIAT TORO\">\n                            FIAT TORO                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2024\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 16V TURBO DIESEL RANCH 4WD AT9\">\n                                2.0 16V TURBO DIESEL RANCH 4WD AT9                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;138.000\">\n                            R$&nbsp;138.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n                    <li class=\"related-offers__item\">\n                <a href=\"https:\/\/www.webmotors.com.br\/comprar\/fiat\/toro\/20-16v-turbo-diesel-volcano-4wd-at9\/4-portas\/2023-2024\/79251187\" class=\"related-offers__card\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n                    <img\n                        src=\"https:\/\/image.webmotors.com.br\/_fotos\/anunciousados\/gigante\/2026\/202609\/20260915\/fiat-toro-2.0-16v-turbo-diesel-volcano-4wd-at9-wmimagem09550837179.jpg\"\n                        alt=\"\"\n                        class=\"related-offers__card-image\"\n                        loading=\"lazy\"\n                        decoding=\"async\"\n                    >\n\n                    <div class=\"related-offers__card-info\">\n                        <h3 class=\"related-offers__card-title\" title=\"FIAT TORO\">\n                            FIAT TORO                        <\/h3>\n                        <p class=\"related-offers__card-year\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"none\" viewBox=\"0 0 24 24\" aria-label=\"Fabrica\u00e7\u00e3o \/ Modelo\"><path fill=\"#2e2e3a\" fill-rule=\"evenodd\" d=\"M5 19h14v-7H5zM5 8h.278c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1h4.556c.347.595.986 1 1.722 1h1c.736 0 1.375-.405 1.722-1H19v2H5zm2-2h1l-.003 1H7zm9 0h1l-.003 1H16zm4 0h-1c0-1.103-.897-2-2-2h-1c-1.103 0-2 .897-2 2h-4c0-1.103-.897-2-2-2H7c-1.103 0-2 .897-2 2H4c-.553 0-1 .448-1 1v13c0 .552.447 1 1 1h16c.553 0 1-.448 1-1V7c0-.552-.447-1-1-1\" clip-rule=\"evenodd\"\/><\/svg>\n <span>2023\/2024<\/span>                        <\/p>\n                                                    <p class=\"related-offers__card-description line-clamp-1\" title=\"2.0 16V TURBO DIESEL VOLCANO 4WD AT9\">\n                                2.0 16V TURBO DIESEL VOLCANO 4WD AT9                            <\/p>\n                                                <p class=\"related-offers__card-price line-clamp-1\" title=\"R$&nbsp;132.000\">\n                            R$&nbsp;132.000                        <\/p>\n                    <\/div>\n                <\/a>\n            <\/li>\n            <\/ul>\n\n    <a href=\"https:\/\/www.webmotors.com.br\/carros\/estoque\/fiat\/toro?tipoveiculo=carros&#038;marca1=FIAT&#038;modelo1=TORO&#038;page=1\" class=\"btn btn--medium btn--secondary btn--full\" target=\"_blank\" rel=\"noopener noreferrer\" data-interaction-click=\"clicou_ofertas_relacionadas_wm1\">\n        Conferir estoque<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M17.3578 16.578C16.8358 16.578 16.4088 17.005 16.4088 17.527V18.4191C16.4088 18.8271 16.0766 19.1593 15.6685 19.1593H5.56141C5.15333 19.1593 4.82117 18.8271 4.82117 18.4286V8.31196C4.82117 7.90388 5.15333 7.57172 5.56141 7.57172H6.40604C6.92801 7.57172 7.35507 7.14466 7.35507 6.6227C7.35507 6.10074 6.92801 5.67368 6.40604 5.67368H5.56141C4.10941 5.68317 2.92313 6.85996 2.92313 8.31196V18.4286C2.92313 19.8806 4.10941 21.0668 5.56141 21.0668H15.6685C17.1205 21.0668 18.3068 19.8806 18.3068 18.4286V17.5365C18.3068 17.005 17.8797 16.578 17.3578 16.578Z\" fill=\"currentColor\"\/>\n<path d=\"M19.9202 4.58254C19.8253 4.35477 19.6355 4.16496 19.4077 4.07006C19.2843 4.02261 19.1609 3.99414 19.0376 3.99414H10.6956C10.1737 3.99414 9.74663 4.4212 9.74663 4.94316C9.74663 5.46513 10.1737 5.89219 10.6956 5.89219H16.7504L7.64928 14.9933C7.27916 15.3634 7.27916 15.9613 7.64928 16.3315C7.83909 16.5213 8.07634 16.6067 8.32309 16.6067C8.56984 16.6067 8.80709 16.5118 8.9969 16.3315L18.098 7.23031V13.2851C18.098 13.807 18.5251 14.2341 19.0471 14.2341C19.569 14.2341 19.9961 13.807 19.9961 13.2851V4.94316C19.9866 4.81979 19.9676 4.69642 19.9202 4.58254Z\" fill=\"currentColor\"\/>\n<\/svg>\n    <\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Empresa tem novas oportunidades com a &#8220;internet das coisas&#8221; (IoT) e j\u00e1 chegou at\u00e9 no automobilismo, com a Porsche Cup<\/p>\n","protected":false},"author":270,"featured_media":846683,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wm1_technical_sheet":[],"wm1_cross_sell_banner_enabled":true,"wm1_cross_sell_banner_custom":{"imageId":null,"link":"","target":"_blank","trackClickName":""},"wm1_related_links":[],"footnotes":""},"categories":[948],"tags":[433],"brand":[],"class_list":["post-846680","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carros","tag-mercado"],"_links":{"self":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/846680","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/users\/270"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/comments?post=846680"}],"version-history":[{"count":6,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/846680\/revisions"}],"predecessor-version":[{"id":854857,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/posts\/846680\/revisions\/854857"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media\/846683"}],"wp:attachment":[{"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/media?parent=846680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/categories?post=846680"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/tags?post=846680"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.webmotors.com.br\/wm1\/wp-json\/wp\/v2\/brand?post=846680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}